Newark, NJ (PRWEB) September 3, 2009
The first annual American Muslim Consumer Conference (AMCC) will take place on Saturday, October 31st, 2009 in New Brunswick, NJ. Researchers, entrepreneurs, marketing and advertising executives from corporate America will convene to discuss and explore the rapidly growing and untapped American-Muslim Consumer: scope, trends and opportunities.
American-Muslims consumers are estimated at 6-8 million with an annual spending in excess of $170Bln. This conference will provide American businesses and executives with useful insights, information and opportunities on how to access and attract the American-Muslim market.
Companies are not addressing the needs of Muslims. "Muslims want to be acknowledged in mainstream media. You don't need to change your product or show Muslims in your ads. Instead, consider advertising in a Muslim media outlet. Say Eid Mubarak or Ramadan Kareem during the holidays. The Muslim community will respond. When we see an ad we like we send it to our friends and share it with each other," said Mohammed Abdullah, director of the event.
Entrepreneur Magazine said American Muslims have the buying power roughly equal to the state of Indiana. However, "reaching them requires an understanding of their culture, beliefs and preferences. Muslims are more interested than most Americans in seeing advertising that acknowledges them," it says. Muslims are a neglected market with huge potential for brands who are willing to connect with them online and offline.
"According to an article in Advertising Age, 'In the coming years, the U.S. market will likely begin to recognize and court the $170 billion purchasing power of American Muslims."
Who will attend?
Confirmed Speakers and Participants ****
****Subject to change
About the American Muslim Consumer Conference
The American Muslim Consumer Conference is being organized by MuslimLink.org a social media site to connect Muslim professionals, businesses and organizations. Muxlim is an exclusive premier sponsor.
Other partners include members of the Muslim community: Muxlim, American Muslim Mom , DinarStandard, American Halal Association and Muslim news site HalalFocus.
Get the full schedule and register at http://www.AmericanMuslimConsumer.com
Media and Press Coverage
For media and press coverage please contact Mohammed Abdullah at 609- 439-1036
Presented by the MLink http://www.AmericanMuslimConsumer.com
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