Marketo’s Amy Guarino Recognized by Everything Channel’s CRN Magazine as One of the Top Women of the Channel

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Marketing Automation Executive Honored for Outstanding Partner Management

Marketo

We are pleased to have someone of Amy's caliber be recognized as one of the top Women of the Channel

Marketo, the revenue cycle management company, today announced that Amy Guarino, Vice President Business Development, has been recognized by Everything Channel’s CRN Magazine as one of the top Women of the Channel. CRN’s annual list recognizes female executives across vendors’ channel organizations, distributors and solution providers for their accomplishments over the past year and the far-reaching impact they are having on the technology industry going forward. This year’s Women of the Channel were chosen by the editors of CRN magazine based on their achievements as executives and the amount of influence they wield over the technology channel.

“We are pleased to have someone of Amy’s caliber be recognized as one of the top Women of the Channel,” said Phil Fernandez, president and CEO, Marketo. “A large part of Marketo’s success with our customers is based on our partnerships and Amy has done a superb job driving our go to market strategy with key partners including Jigsaw and The Pedowitz Group.”

Guarino has a history of driving partner channel strategy and was recognized as a 2009 Woman of Influence in the Silicon Valley. At Marketo she established the indirect channel strategy which aids in supporting Marketo’s customers and helps drive overall revenue.

“Women hold many prominent executive positions at vendor organizations, distributors and solution provider organizations, providing critical insight and influence when it comes to technology and the channel. We want to honor and congratulate these women for their contributions to the industry and their respective organizations,” said Kelley Damore, VP, Editorial Director, Everything Channel.

A special feature of the Women of the Channel is in the July issue of CRN Magazine and expanded coverage will be featured online at http://www.crn.com.

Everything Channel
Everything Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, Everything Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. Everything Channel is a UBM company. To learn more about Everything Channel, visit us at http://www.everythingchannel.com.

About United Business Media Limited (http://www.unitedbusinessmedia.com)
UBM focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetization of B2B communities and markets. UBM’s businesses inform markets and serve professional commercial communities - from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists – with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organized into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently.

About Marketo
Marketo, http://www.marketo.com, is the revenue cycle management company, revolutionizing how marketing and sales teams of all sizes work — and work together — to accelerate predictable revenue. Marketo’s solutions are both powerful and easy to use, providing explosive revenue growth throughout the revenue cycle from the earliest stages of demand generation and lead management to deal close and continued customer loyalty.

Marketo Lead Management helps marketers acquire, nurture and qualify more high quality sales leads with less effort; Marketo Sales Insight helps sales understand, prioritize and interact with the hottest leads and opportunities to close business faster; and Marketo Revenue Cycle Analytics enables marketers to measure, optimize, and forecast the revenue cycle. Marketo won the 2010 CODiE award for ‘Best Marketing Solution’ and was voted 'Best Marketing Automation Application' and 'Best Mass Emails Solution' by Salesforce customers on the Force.com AppExchange. As of July 2010, more than 600 enterprise and mid-market clients globally have selected Marketo.

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Michelle Schofield
Marketo
650.393.0530
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