St. Louis, MO (PRWEB) September 12, 2012
Mary Engelbreit, one of the country’s most beloved and prolific artists, recently revamped her online brand with a new website and an expanded online store. Mary Engelbreit Studios engaged St. Louis web marketing company, Captiva Marketing, as its new marketing partner for the project. The new website was designed to help engage Mary’s fan base with a sense of community through opportunities to share, an expanded social media presence, contests and giveaways.
In addition to the new website, Mary Engelbreit Studios is enhancing their online presence with an emphasis toward reaching Mary’s fans through social media outlets. Mary is pulling back the curtain on the inner workings of the studio with a new Pinterest account, updated Facebook page and a more interactive blog. One new website feature allows fans to “Share their Mary” by writing in about their favorite parts of Mary’s work and to share photos of their Mary collections. Mary also is going to be previewing unreleased artwork, personal photos and more on her Pinterest and Facebook accounts.
To kick off the new website, Mary created a brand new Christmas illustration that was the prize for the very first weekly giveaway on the site. More than 6,000 fans entered the giveaway to win the illustration that is valued at over $600. And Mary’s fans were very excited to share how much they liked the new site. On Facebook alone, Mary’s posts about the new site over a period of 3 days resulted in 791 “likes” and 158 comments.
“The interesting thing is that people keep telling us ‘welcome back’ after we launched the site,” said Mary Engelbreit. “The truth is; we never went anywhere! We are just evolving as a company. The way people buy is different and my style and art continues to evolve as well. So we wanted our new website and online presence to reflect this evolution at Mary Engelbreit Studios and to continue reaching our vast community of fans, both old and new."
For more information about Mary Engelbreit Studios, please visit the new http://www.maryengelbreit.com.
About Mary Engelbreit Studios
Founded in 1983, Mary Engelbreit Studios is an art licensing studio based in St. Louis, MO. Mary Engelbreit is the artist and CEO of the Studios and known for her distinctive illustration style, imbued with spirit wit and nostalgic warmth. The Studios license with dozens of manufactures to reproduce Mary Engelbreit original designs on gift and home décor products including calendars, greeting cards, books, best-selling children’s books, stationary, fabric, crafts, kitchen accessories, dinnerware and other gifts and home accents. Mary Engelbreit also founded Mary Engelbreit’s Home Companion magazine. For more information about Mary Engelbreit and the Studios visit http://www.maryengelbreit.com