I’m looking forward to raising the creative bar and getting our work noticed. And also showing our clients how an agile boutique agency can outmaneuver and out-think the big agencies.
San Diego, CA (PRWEB) January 10, 2012
MEA Digital has tapped David Schafer, a seasoned industry veteran with more than 15 years of experience, as the agency’s new executive creative director. Effective immediately, he will oversee the creative department as well as all current and future projects.
“As MEA Digital grows, we remain dedicated to widening the breadth of our capabilities to meet the future needs of clients,” said John Hartman, president of MEA Digital. “But this ongoing evolution is challenging to navigate and necessitates natural-born thought leaders at the helm. People like David. More than just a strategic or conceptual thinker, he has demonstrated an uncanny knack for galvanizing ‘creatives’ and inspiring them to produce outstanding executions since the mid-1990s.”
Prior to joining MEA Digital, David worked with some of the most recognizable brands on the planet, including Adobe, Dell, PBS Broadcasting, and Discovery Channel, developing everything from intuitive web experiences to entertaining TV spots to integrated global campaigns. In that time, he managed teams ranging from five to 50 people and along the way earned recognition from MOMA, Communication Arts, Graphis Magazine, New York Art Director’s Club, and Webbys. His specialties include relationship marketing, interactive marketing, branding, and more.
“I’m very excited because I see so much potential here,” commented David. “I love digital and social media and always enjoy melding new technologies with proven advertising strategies. I’m looking forward to raising the creative bar and getting our work noticed. And also showing our clients how an agile boutique agency can outmaneuver and out-think the big agencies.”
About MEA Digital
MEA Digital is an analytics-focused agency with offices in San Diego, New York, and San Francisco. We help our clients bridge the gap between branding and performance marketing by optimizing their media mix, creative positioning, and budgets across strategically appropriate channels. As a result, we're able to connect what's meaningful to their customers with what's profitable for their businesses. For more information, visit http://www.meadigital.com/.