Multicast Announced as a Finalist for Streaming Media's Readers' Choice Awards

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Multicast Media Technologies, Inc. ("Multicast") today announced that Vidego(TM), a new service that provides mainstream and emerging video content publishers a simplified way of publishing flash video on demand libraries and TV channels online, has been nominated "Best Content Management Platform" for the 2007 Streaming Media Readers' Choice Awards. The Readers' Choice Awards honor the best products, services, and tools in 16 categories.

I can't think of a better testament to the growth and strength of the streaming media market than the fact that more than 100 companies nominated well over 200 products for our first annual Readers' Choice Awards

    Vidego(TM) is a web-based multimedia product suite and self-service application that allows organizations of any size and with any budget to effortlessly create, manage and maintain live and video on demand presentations, Internet TV channels and libraries. The Vidego(TM) self-publishing video platform delivers features such as: integrated Adobe Flash media transcoding; live and video on demand options; monetization capabilities via third-party advertising solutions; access to customizable media player library templates; presentation slide editing; syndication and media streaming via Akamai's content delivery network. In addition, Vidego(TM) delivers key data and metrics required to effectively manage online media initiatives.

"I can't think of a better testament to the growth and strength of the streaming media market than the fact that more than 100 companies nominated well over 200 products for our first annual Readers' Choice Awards," said Streaming Media magazine editor Eric Schumacher-Rasmussen. "Enterprise, education, and entertainment users have more choices than ever, and every nominee represents either a tried-and-true solution or an innovative new approach to delivering digital media online."

"We are honored to be recognized by our customers and our peers, as this nomination embodies our long-standing dedication to delivering turnkey digital media solutions paired with unmatched customer support," added Lou Schwartz, Chairman and Chief Executive Officer at Multicast. "Vidego is our response to the market's demand for an easy-to-use, feature-rich live and video on demand digital media management platform."

Voting for the 2007 Streaming Media Readers' Choice Awards is open until Friday, September 7, 2007. The winners will be announced in the October/November issue of Streaming Media Magazine, and there will be a special awards ceremony at Streaming Media West, November 6-8, San Jose, CA. To vote, please visit: http://www.streamingmedia.com/readerschoice.

About Multicast

Multicast Media Technologies is an expert in the delivery of live and video on demand content over the Internet. Multicast offers a comprehensive publishing system designed to manage, monetize and measure targeted Internet TV channels and streaming video libraries. Leveraging battle-tested applications, tools and strategies developed over the last decade, Multicast enables leading brands and content owners to realize the full potential of their media assets. Delivering almost 4,000 live Internet broadcasts each month and servicing nearly 1,000 customers around the world, Multicast has uniquely defined itself as an industry leader in the delivery of online video. Founded in 2000, Multicast is privately-held and headquartered in Atlanta. For more information, please visit http://www.multicastmedia.com.

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Jason Simpson
Multicast Media Technologies, Inc.
678-325-4136
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