Advertisers can choose how they want to be seen within the community. We're trying to break away from the typical ad placements that users are not engaging in. We want to follow the lead of television and film in their ability to effectively advertise through product placement and content integration which enhances brand exposure while maintaining the integrity of the user experience
WASHINGTON (PRWEB) March 17, 2008
"RipLounge illustrates the value of Wyndstorm's end-to-end solution," said Marian Sabety, President and CEO of Wyndstorm. "When Stable Media approached us in September 2007 to build an entertainment platform, we offered them program design development, hosting and content management, as well as our online marketing expertise in order to build out their cool online destination where friends can hang-out and have fun together. RipLounge represents a new breed of networks, taking social media solutions to a new level," Sabety continued.
Unlike other 3-D virtual worlds, RipLounge doesn't require users to download any software. It provides a target market of 25- to 40-year-old social media users much more than a static profile. Instead, users get a sleek, interactive online experience of free virtual worlds, such as a swanky nightclub, beaches, and yachts, where they can meet, dance, flirt, kiss, hold-hands, and audio-visual chat. Via personalized 3-D animated avatars, users can invite friends to join the interactive social environment. RipLounge will showcase independent music artists, some of whose tracks will be available for download and play back. Advertisers will benefit from the targeted in-scene advertising, as well as the flexible profile-based data, available throughout RipLounge. Over the upcoming months, RipLounge will be expanded with new scenes and additional features for enriched member experiences.
"We are pleased to see the RipLounge project move to production," said Andrew Stern, co-founder of Stable Media. "This has been a strong collaborative effort. Wyndstorm provided disciplined project development and deep technical expertise to drive this program to success, and we applaud the Wyndstorm team in reaching this key launch moment," said Stern.
"RipLounge was designed to take social networking to the next level," said David Abelson, co-founder of Stable Media. "Advertisers can choose how they want to be seen within the community. We're trying to break away from the typical ad placements that users are not engaging in. We want to follow the lead of television and film in their ability to effectively advertise through product placement and content integration which enhances brand exposure while maintaining the integrity of the user experience," Abelson added.
RipLounge is scheduled to open its doors April 1 and will debut to digital world at the Ad:Tech San Francisco trade show April 15 to 17.
About Wyndstorm Corporation
Wyndstorm Corporation provides end-to-end social network technology and online marketing services. They design, build and host social media, multi-user gaming, online entertainment, and ecommerce Web properties. Utilizing pre-built and custom applications, the company provides Web 2.0 technologies for online destinations with 3-D virtual platforms, adver-gaming, interactive entertainment, and social network-based viral marketing opportunities. Wyndstorm Corporation trades on OTC Bulletin Board under the symbol, PKCM.OTC/BB. For more information, go to http://www.wyndstorm.com.
About Stable Media, LLC
Stable Media, LLC is committed to creating a unique and innovative platform by which users can take social networking to the next level. With the development of RipLounge, Stable Media asserts itself as a leader in the production of revolutionary and engaging online communities. Combining music with nightlife in a 3-D online destination, Stable Media provides advertisers (and investors) with a dynamic interface for reaching targeted key demographics. No other site on the Internet offers a life-like, yet easy-to-use community, and Stable Media is dedicated to providing users with a world-class site that allows them to interact in broad, new ways.
The information contained in this press release contains "forward-looking statements," within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. A forward-looking statement is one which is based on current expectations of future events or conditions and does not relate to historical or current facts. These statements include various estimates, forecasts, projections of Wyndstorm's future performance, statements of Wyndstorm's plans and objectives, and other similar statements. Forward-looking statements include phrases such as "expects," "anticipates," "intends," "plans," "believes," "predicts," "estimates," "assumes," "projects," "may," "will," "will be," "should," or similar expressions. Although Wyndstorm believes that its current expectations are based on reasonable assumptions, it cannot assure that the expectations contained in such forward-looking statements will be achieved. Forward-looking statements involve risks, uncertainties and assumptions which could cause actual results to differ materially from those contained in such statements. Investors should not place undue reliance on the forward-looking statements contained in this press release, as they speak only as of the date of this press release, and Wyndstorm expressly disclaims any obligation or undertaking to publicly release any updates or revisions to any forward-looking statements contained herein.