PhysOrg.com Spins Off Medical News Channel to Create Medical Xpress

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Leading science and technology news website PhysOrg.com is spinning off its growing health and medical news section into the new website Medical Xpress.

Medical Xpress logo

Medical Xpress logo

“Medical Xpress reaches out to readers who want to stay up to date on what’s happening in medical research.”

Leading science and technology news website PhysOrg.com is spinning off its growing health and medical news section into the new website Medical Xpress ( http://medicalxpress.com ). Previously, PhysOrg covered news in the health and medical fields along with a variety of other science fields, including physics, earth science, nanotechnology, and others, at the PhysOrg.com domain. While PhysOrg will continue to cover a wide range of science and technology news, the new Medical Xpress domain will focus exclusively on health and medical advances.

The separation will enable both websites to make further developments and offer a better user experience. Having a website dedicated exclusively to health and medical research will improve the experience for visitors by making it easier to find the news they’re most interested in. While visitors can still find daily medical content on the PhysOrg.com home page, readers who are interested only in medical news can now go directly to Medical Xpress.

“Medical Xpress reaches out to readers who want to stay up to date on what’s happening in medical research,” said Andrew Zinin, PhysOrg’s managing editor. “With the increasingly high volume of health and medical research, we want Medical Xpress to provide comprehensive, creditable, and timely web-based news coverage.”

On Medical Xpress, readers can browse medical subcategories, which include diseases, cancer, genetics, HIV & AIDS, neuroscience, cardiology, psychology & psychiatry, medications, and more. The list of the subcategories will be expanded in the near future.

As PhysOrg’s medical branch, Medical Xpress has a similar layout to PhysOrg. A unique artificial intelligence algorithm sorts news stories, highlights the most popular and recent stories, and makes it easy for visitors to quickly scan the headlines.

In order to make the division of news as painless as possible, readers who have a PhysOrg user account can use the same account on Medical Xpress. Medical Xpress offers all of the popular PhysOrg features developed throughout the past several years, such as user comments, story rankings, sharing options, and bookmarking stories for later use.

Medical Xpress also has its own RSS feeds, Facebook page, and Twitter feed, separate from those of PhysOrg. All of these options allow readers to stay up to date with the latest medical breakthroughs.

Like PhysOrg, Medical Xpress offers mobile apps for readers on the go. Readers can access the stories on Medical Xpress using specially developed apps for the iPhone/iPad, Android, and Blackberry. Readers can also subscribe to Medical Xpress through the Amazon Kindle e-reader.

In the future, the Medical Xpress editors plan to independently develop Medical Xpress with medical research in mind. Developments will include an expansion in medical news content as well as new medical features that can only be offered to the full extent by the creation of the new division.

About PhysOrg.com ( http://www.physorg.com/ )

PhysOrg.com™ is a leading web-based science, research and technology news service which covers a full range of topics. These include physics, earth science, medicine, nanotechnology, electronics, space, biology, chemistry, computer sciences, engineering, mathematics and other sciences and technologies. Launched in 2004, PhysOrg’s readership has grown steadily to include 1.75 million scientists, researchers, and engineers every month. PhysOrg publishes approximately 100 quality articles every day, offering some of the most comprehensive coverage of sci-tech developments world-wide. Quancast 2009 includes PhysOrg in its list of the Global Top 2,000 Websites. PhysOrg community members enjoy access to many personalized features such as social networking, a personal home page set-up, RSS/XML feeds, article comments and ranking, the ability to save favorite articles, a daily newsletter, and other options.

About Medical Xpress

Medical Xpress is the medical news division of PhysOrg.com that branched off from PhysOrg as a separate domain in April 2011. Coverage includes diseases, cancer, genetics, HIV & AIDS, neuroscience, cardiology, psychology & psychiatry, medications, and more.

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Andrew Zi
Medical Xpress
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