Protecting Assets in Mexico -- FocusPoint™ Launches MyTrac™, an Integrated Intelligence, GPS Monitoring and Emergency Response Service

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Escalating violence stemming from the battle between the Mexican Government and local Drug Cartels have caused businesses to rethink their strategy to protect employees and secure the supply chain throughout Mexico.

MyTrac is an essential tool for companies operating in the cross-border environment.

Knowing exactly where you’re people are in a threat environment as fluid as Mexico is invaluable

In response to the ever increasing threat, chaotic conditions and safety concerns facing businesses and individuals in Mexico, FocusPoint International, Inc. (FocusPoint) today announced the launch of MyTrac™- An integrated intelligence, monitoring and response service. This multi-layered platform combines information sharing and analysis, with integrated vehicle tracking and emergency response services throughout Mexico. The platform is managed through highly secured redundant state-of-the-art command centers in Mexico and the United States. MyTrac is staffed by veterans of the intelligence community and highly skilled bilingual incident management and emergency response personnel.

The MyTrac platform is a scalable (module-based) subscription service, offered in three different packages- HeadsUp™, MyTrac™ and MyTrac Light™. HeadsUp™ is an information sharing and analysis service modeled after the neighborhood watch programs in the United States. HeadsUp™ elicits ground-truth intelligence from a variety of sources, to include subscribers. Information is analyzed by veteran intelligence officers and pushed out to subscribers in an effort to mitigate risk exposure and serve as an early warning system to protect employees and critical assets.

MyTrac™ is a fully integrated program that includes real-time (GPS) vehicle tracking, alert notification and emergency roadside assistance. MyTrac™ subscriber vehicles are equipped with a number of “panic buttons” that when triggered, open two-way communication between the vehicle and the MyTrac command center. Alert notification is triaged by bilingual advisors based on client-specific protocols and emergency response personnel are dispatched to bring each incident to resolution.        

Business subscribers to the MyTrac™ service have the ability to monitor assets remotely, on their laptop or other mobile devices, further enhancing the value proposition of the platform. “Knowing exactly where you’re people are in a threat environment as fluid as Mexico is invaluable", said Jorge Septien, Mexico Country Manager for FocusPoint.    

MyTrac Light™ offers international travelers, local and expatriate business executives and their families’ access to the MyTrac command center for alert notification and emergency assistance. Each subscriber is provided an access card, with contact information and basic protocols for reporting emergencies and obtaining support.

“The premise behind MyTrac is to combine timely, actionable intelligence with the peace of mind that comes from knowing exactly where your assets are at all times,” said Greg Pearson, CEO of FocusPoint. “The MyTrac GPS backbone is a powerful platform capable of tracking assets globally. However, the decision to launch the service in Mexico was appropriate based on the current threat environment, our depth in resources, client demand and our desire to manage growth and measure response in the market.”

The MyTrac suite of services is available to companies with operations in Mexico, NGO’s and private individuals. Subscriptions are offered as standalone modules or as an enterprise application. Installation of the MyTrac™ proprietary GPS system normally takes 7 to 10 days from contract signing. GPS installation is available in several cities throughout Mexico.

About FocusPoint™

FocusPoint is an independent security advisory and risk management company providing an integrated suite of security, consulting and investigation services to governmental agencies, non-profit organizations, high net-worth individuals and fortune 1000 companies. FocusPoint is headquartered in San Diego, CA and maintains a presence in key business centers around the world. FocusPoint partners with its clients to help them prepare, mitigate, respond and recover from the growing risks and worlds events often encountered when operating in the global marketplace. FocusPoint enables the execution of business strategy across the enterprise by properly deploying people, process and technology to protect personnel, increase the resiliency of business operations and secure critical assets. For more information, visit http://www.focuspointintl.com.

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