Expert College Advisor from International College Counselors Encourages High School Students to Enter the 2012 Miami Herald Business Plan Challenge

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International College Counselors CEO Mandee Heller Adler encourages high school students in South Florida to enter the 2012 Miami Herald Business Plan Challenge. The expert college advisors at Miami-headquartered International College Counselors have helped hundreds of students navigate the undergraduate and graduate college admission process.

International College Advisors

International College Counselors

The Miami Herald Business Plan Challenge is a great opportunity for South Florida high school students to compare their business ideas to other business ideas.

High school students who have a great idea for a business, can enter the 13th Annual Miami Herald Business Plan Challenge.

“The Miami Herald Business Plan Challenge is a great opportunity for South Florida high school students to compare their business ideas to other business ideas,” said Mandee Heller Adler, CEO and founder of International College Counselors. “The Challenge offers budding entrepreneurs an excellent opportunity, allowing them to pitch their dream business ideas to experts.

A panel of judges will select the three best business plans submitted by high school students, grades 9-12, based on both the quality of the idea and the submitted plan.

Last year three students from International College Counselors students won.

“Good business ideas can be formulated and articulated at any age. Creating a business plan takes motivation, research and planning,” said expert based in Miami, college advisor Adler, a graduate of University of Pennsylvania’s Wharton School and Harvard Business School.

According to The Miami Herald, general rules for high school students wanting to enter the Business Plan Challenge include:

  • Students must live in South Florida (Miami-Dade, Broward, Monroe and Palm Beach counties).
  • The entry must be no more than three pages, type no smaller than 10 point Students may include one additional page of supporting material, such as a product picture or diagram, a financial spreadsheet or marketing materials.
  • The contest is open to students in grades 9-12 in Miami-Dade, Broward, Palm Beach and Monroe counties. A one- or two-page entry is fine in the student category. Please put “High School Entry” at the top. A video of the top student winner with be filmed and it will be featured on
  • Entries must be for proposed for-profit businesses or firms in the start-up phase. Companies launched before Jan. 1, 2010 are not eligible. If the submission is an original franchise idea, it will be allowed. Multiple entries from one person are allowed if they are different business ideas.

“When a student wins, it’s a big confidence booster and it looks great on the resume,” said Miami college advisor Adler.

Entries must be e-mailed by 11:59 p.m. Saturday, March 24, 2012.

The top three competitors will be the subjects of a Miami Herald Business Monday cover story and section. Winner will also be invited to a luncheon in their honor.

More information can be found on the Miami Herald website.

Expert college advisors at International College Counselors say, may the best business plan win.

For more information on the expert college advisors at International College Counselors, please visit

About International College Counselors
International College Counselors is a Miami-based company that provides expert college counseling on undergraduate and graduate college admissions, financial aid, tuition, essays, and college applications. The college admissions counselors at International College Counselors work with domestic and international students. International College Counselors, founded by Mandee Heller Adler, tailors college counseling and college coaching services to address the goals, needs, and dreams of each student.

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Cheree Liebowitz
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