ej4: Over 2 Million Video Courses Taken

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Two Million online courses viewed and counting

Passing 2,000,000 courses is a tremendous achievement. For ej4, it is validation that our strategic use of short, tactical videos has been important for our clients. ej4’s mission has always been to provide the knowledge and skill-set to empower both employers and employees. 2,000,000, and counting, shows that we have made that tangible difference.

ej4, a leading provider of video based training and communications and creator of Maxecution, announced today that it has reached a major milestone. The number of ej4 courses taken has surpassed the 2,000,000 mark. Maintaining up-to-date content and utilizing revolutionary technology ej4 is able to ensure clients are empowered by their training.

Introduced in 2004, ej4 began by driving business results with a content creation style called Maxecution, or maximum execution. Maxecution is a specialized type of task-based video that breaks training into small, concentrated segments that teach repeatable skills and behavior – not just theories or concepts. Most importantly for the clients, it is meant to be used remotely and is always available. The 2,000,000 milestone reflects that accessible and functional training, like Maxecution, is vital for business development. The impact is beyond teaching concepts. ej4 teaches repeatable skills, and knowledge that increase close ratios, improves compliance and changes behaviors.

Paul Russell, partner at ej4, is excited about the company’s recent milestone “Passing 2,000,000 courses is a tremendous achievement. For ej4, it is validation that our strategic use of short, tactical videos has been important for our clients. ej4’s mission has always been to provide the knowledge and skill-set to empower both employers and employees. 2,000,000, and counting, shows that we have made that tangible difference.”

With hundreds of general, off-the-shelf, training videos, ej4 has the capacity to improve the daily processes for any company and of any size. Topics in selling skills, negotiations, operations, leadership, customer service, supervision, HR compliance and more can drive maximum results from day one. In addition to the expansive general content library, ej4 specializes in custom content creation. This enables clients to narrow their courses to job specific, concise, compelling information that elicits an actionable response within their own company.

For more information about ej4, visit http://www.ej4.com, or call 913-341-9100.

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Mandy Owen
ej4
913-341-9100
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