Milwaukie, Ore. (PRWEB) October 24, 2012
Local military uniform superstore, USA Military Medals, launched a mobile ribbon and medal “rack” builder application, Tuesday, here, giving customers the ability to assemble and purchase their military awards on iPhone, iPad, and Android devices.
The app, the EzRackbuilder, is a free and reconfigured version of the popular online program found on http://www.usamilitarymedals.com/rackbuilder.html. From military slang, a military ribbon or medal “rack” represents the colorful rows of awards typically found above the wearer’s left pocket on U.S. armed forces dress uniforms. The mobile application makes the rack building program accessible for veteran and active military iOS and Android enthusiasts.
“The really cool thing about the new mobile app is that it retains all the functionality of the EzRackBuilder that our customers have come to expect on their PCs,” said USAMM, LLC, President of business operations, Jared Zabaldo. USAMM owns and operates USA Military Medals along with various other military uniform e-commerce stores.
Like the PC version of EZRackBuilder, the user can select a particular rack style of awards from multiple options, choose their appropriate branch of service, and specify their exact awards. The application displays a visual representation of the user’s assembled awards rack in real time, allowing them to make changes as needed.
“The app also has the extra Facebook Rack Stamp and 'Wear Your Rack' features that make it a really fun and relevant product for today’s demographic,” said Zabaldo.
In addition to building racks, the app allows users to save and search for racks by using the “My Racks” tool, post an image of their awards to Facebook, and even view how the rack will appear on their dress uniform.
"We've had a ton of great feedback and spent a lot of time making sure it really was functional on Android and iOS devices. So it's been pretty satisfying to see it being downloaded at such an incredible rate," said Zabaldo.
EzRackBuilder is available now for free through the Apple iTunes Store and the Google Playmarket for Android.
USA Military Medals is an internet-based company formed in 2005, carrying more than 120,000 dress uniform products in stock and specializing in custom military medal and military ribbon rack production made easy with the state-of-the-art rack builder. USA Military Medals also operates a brick and mortar store servicing local military personnel and veterans.