The ThoughtOffice Innovation Engine -- An Idea A Minute

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Creativity, innovation and organization have arrived in the form of a new software program from ThoughtOffice. The ThoughtOffice Innovation Engine quickly provides new ideas, and organizes those ideas into a Linear MindMap. This Storyboard approach makes creating and handing off ideas easy and effective. Creativity meets productivity with new program.

ThoughtOffice announced today the release of their newest update to the ThoughtOffice Brainstorming and Creativity Software. The program is recognized as a creative catalyst for individuals and companies focused on innovation, and moving from creativity to productivity. The new update provides an additional 250,000 images, and over 9 million new words and phrases.

"We've continued to integrate new and customer-requested content into the program, to ensure that the types of innovations our users develop are current and relevant," says Mark Alan Effinger, CEO of, developers of the software. "We see the process of creativity and innovation stalled in too many applications, so ThoughtOffice has been designed to not just trigger great ideas, but also provide a map for whoever the idea is handed to to effectively produce something of value. Creativity without productivity does not improve the bottom line. And we're all about helping innovations see the light of day."

The ThoughtOffice program has been in the market in various incarnations since May 2005, and is being used by companies as diverse as NASA, Apple, Microsoft, Proctor & Gamble and Nokia. Many startups are also finding the software helps to speed their advertising and marketing programs by providing large numbers of ideas in a short span of time, allowing more options and angles when it comes to branding and perfecting the brand message.

"The new enhancements to ThoughtOffice are just the beginning of our new creativity platform," mentions Effinger. "With tests showing nearly 60 ideas generated per hour, we believe every company, from the 1-person startup to Fortune 500 firms will benefit from this technology. And at less than $100, it's a rounding error in terms of Return On Investment."

The ThoughtOffice Brainstorming and Creativity Software can be enhanced with the addition of specific business and creativity modules that address Advertising, Marketing, Conflict Resolution, Creative Writing and even Private Investigation. Modules are priced from $25-$49 each, and simply plug into the ThoughtOffice application.

About ThoughtOffice: is the strategic development channel for ThoughtOffice programs. The company was founded in 2004 by a former Inc. 500 company executive and nine-time serial entrepreneur, Mark Alan Effinger. ThoughtOffice leverages Internet and software applications into "Rich Content", the valuable output of ideas and "individual intellect" turned into useful products and services. ThoughtOffice is the result of years of research into the creative process. The company can be reached on the web at, or by calling 360-450-6888.

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