Bathtub Refnishing Company Opens 23 New Locations
Miracle Method, the nation's leading bathtub, tile and countertop restoration company, added 23 new franchises in 2006 and increased gross sales by more than 20 percent.
Colorado Springs, CO (PRWEB) February 6, 2007 -- Miracle Method, the nation's leading bathtub, tile and countertop refinishing franchise, has announced the opening of 23 new locations in 2006. The company is based in Colorado Springs, CO. With new domestic and foreign locations, Miracle Method has more than doubled its size in the last eight years and is the largest refinishing organization in the country.
Chuck Pistor, Miracle Method's president, attributes the company's rapid growth rate to an ongoing national recruiting campaign that includes radio, Internet and an aggressive PR campaign. "Requests for franchise information grew from an average of 38 per month in 2005 to nearly 100 a month in 2006," says Pistor. Prospects are attracted to Miracle Method's comprehensive training, professional marketing and technical support programs.
"Proper training is critical for success in this profession, and Miracle Method's two weeks of hands-on training along with continuous administrative and marketing support positions our franchisees as the most competent in the industry," added Pistor.
Pistor has seen annual gross sales increase dramatically from $6,000,000 to over $22,000,000 in the last eight years.
"Individual franchises' double-digit sales growth," says Pistor, "Is due to the growing number of homeowners, hotels and property managers using surface refinishing as a more cost effective alternative to the removal and replacement of bathtubs, tile surrounds and countertops."
Miracle Method is set apart in the industry with the use of a proprietary bonding agent, MM-4. Non-acid, MM-4 molecularly bonds the old and new surfaces together, ensuring quality and durability and eliminating the need for dangerous, corrosive etching acids often used by other refinishers. Considered a trade secret, MM-4 provides a competitive advantage and is available only to Miracle Method franchises.
"The cost savings using Miracle Method's refinishing process," according to Pistor, "Is substantial: $400 to $500 to resurface a tub as compared to $2000 to $4000 to tear out a bathtub and replace it." Saving time is a significant benefit as well. The Miracle Method process usually takes 24 hours or less compared to a week or more for a messy tear out and replacement.
Simple repairs and resurfacing of worn out porcelain tubs were once the mainstay of Miracle Method's business. Today, franchisees are getting more requests for "makeover" projects -- changing colors of tubs and tile to match new decorating plans as well as resurfacing vanities and kitchen countertops to match updated decors.
Miracle Method's customers include not only homeowners, but also some of the world's most recognized hotel chains, including Marriott, Hilton, Holiday Inn and Sheraton. "When people hear that we have done work for hotels like Bally's in Las Vegas or Walt Disney's Port Orleans in Orlando, they immediately appreciate the quality and professionalism of our service," Pistor adds.
The refinishing industry is growing and Pistor believes that Miracle Method is positioned to continue to dominate the field. "We will continue to help our existing franchises capture market share and also expand our capacity by selectively selling new franchises" said Pistor. A Miracle Method franchise offers a great value with start-up costs averaging between $35,000 and $50,000 and potential annual incomes between $100,000 and $200,000.
The outlook for the refinishing industry is very bright and the combination of having the best technology, the best-trained craftsmen, and a comprehensive marketing plan has Miracle Method continuing to lead the field. To see pictures of refinished fixtures and to learn more about bathroom restoration or franchise opportunities, visit Miracle Method's web site at www.miraclemethod.com, or call 1 800-444-8827.
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