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Mob4Hire Awarded "Red Herring 100 North America"

Mob4Hire, leader in real world; crowd sourced, mobile application testing, is recognized by Red Herring as one of the top 100 private technology firms in North America.

San Mateo, CA (PRWEB) May 22, 2009 -- Mob4Hire today announced that it has been selected as a winner of the Red Herring 100 North America Award. The Red Herring editorial team deploys a detailed process to whittle down a pool of 1,000 eligible, promising companies to the 200 Finalists and in a last round decided for the top 100 winners of this important North American award. Evaluations are made on both quantitative and qualitative criteria, such as financial performance, innovation, management, global strategy, and ecosystem integration. The Winners, elite executives and venture capital leaders from North America celebrated the Top 100 Privately Held Companies in San Diego, May 11-14, 2009.

Mutli-Award Winning Mob4Hire
Mutli-Award Winning Mob4Hire

"This is a great validation for Mob4hire and our business plan" states Stephen King, CEO Mob4Hire. "As the mobile application market matures, we hope to be to be able to make mobile software better through our unique crowd-sourced platform. There is no effective way to test on a foreign network unless you are on that network. It is a location specific problem which plays perfectly to the strengths of our crowd-sourced methodology. We have an elegant solution to a large problem in a massive industry, and we are thrilled to be recognized for it by Red Herring, especially as we enter our first round of financing"

Mob4Hire uses crowd-sourced techniques to put real people with real handsets in contact with the mobile developer community using its unique bidding model. Mob4Hire currently has almost 10,000 handsets in their database covering 104 countries and 297 different networks.

Mobile fragmentation is currently estimated to be a $3 billion problem. It occurs when mobile software developers are faced with the onerous task of ensuring that their software works properly on the 25,000 different handsets, 700 different networks and a multitude of operating systems. This requires detailed, location-specific testing on the part of the mobile developer community in order to bring their product to market. The plethora of mobile application stores has created a tremendous groundswell of activity in mobile software, and companies such as Mob4Hire have been created to solve this daunting task.

About Mob4HIre
With almost 10,000 handsets on 297 operators in 104 countries worldwide, Mob4Hire (http://www.mob4hire.com) is the leader in real world; crowd sourced, mobile application functional and usability testing as well as product and market research. Using Web 2.0 social networking, Mob4Hire significantly reduces mobile application testing costs and reduces time to market by connecting developers with eager, lower priced, crowd sourced testers and focus groups. Mob4Hire also provides their unique micro-payment crowd-sourced MAAP technology (Mob4Hire as a Platform) to developer networks and app stores such as O2 Litmus to allow for private labeled communities to be added to existing Carrier and Handset Manufacturer enterprise systems. Founded in 2007, Mob4Hire was recently chosen as finalists in GSMA Barcelona for both the GSMA Top Innovator Award (European) and Mobile Monday Peer Awards, placing second. Other recent accolades include an Under the Radar Audience Choice Award, as well as being chosen as one of Backbone Magazine's top 20 Web 2.0 firms. Mob4Hire is headquartered in Calgary, Alberta, Canada with offices in Victoria, British Columbia, and London, U.K.

About Red Herring
Red Herring is a global media company, which unites the world's best high technology innovators, venture investors and business decision makers in a variety of forums: a leading innovation magazine, an online daily technology news service, technology newsletters and major events for technology leaders around the globe. Red Herring provides an insider's access to the global innovation economy, featuring unparalleled insights on the emerging technologies driving the economy. More information about Red Herring is available online at www.redherring.com.

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Allen Poutanen
Mob4Hire Inc.
1-403-604-5678
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