Enterprise Sales Management Executives Bypassing IT for Mobile App Development

Share Article

Mobile development firm now getting more custom development requests from sales and marketing officers than from IT Directors.

AppSource is a way for us to deliver a flexible, scalable mobile app development department to companies that need an ongoing relationship and can work well with both IT and specific business departments.

There is no doubt about it – we’re headlong into the mobile Internet age. What used to be fun little gadgets for games, emails, and nifty utilities have become indispensable business tools. Companies across all industries have realized the tremendous effectiveness of using mobile computers to streamline employee productivity and connect intimately with their customers.

But many IT directors are finding it impossible to fulfill their business units’ thirst for apps on top of their normally overburdened daily-to-day responsibilities. Executive, sales, marketing, service, shipping – nearly every department wants their own mobile apps for one purpose or another, and many are turning to directly hiring developers of their own… sometimes to the relief of IT departments and sometimes to the chagrin.

On The GoWARE, a US-based mobile software development company, now receives more inquiries for mobile app development and mobile developer placement services from enterprise sales executives than IT Directors. They bridge the gap between the business units and the vital IT resources through their AppSource mobile app development outsourcing service.

Mike Newman, President of On The GoWARE, explains the AppSource service as “a way for us to deliver a flexible, scalable mobile app development department to companies that need an ongoing relationship and can work well with both IT and the specific business departments. We can manage all of their custom mobile app development, and assign a team with diverse skills in project management, design, programming, and testing. Our team provides a broad set of skills across Apple iOS, Google Android, and RIM BlackBerry platforms”

Management of custom mobile app development is becoming more and more time consuming for IT directors to handle, and technologies are changing rapidly in the mobile computer world. It’s also increasingly difficult to recruit, retain, and continually retrain good mobile developers as full time personnel.

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Mike Newman
On the GoWARE
(818) 493-4590 704
Email >
Visit website