UnoMobi Announces MyInboxNow, the Consumer Mobile Email Solution for the Rest of the World

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UnoMobi, today announced the immediate availability of MyInboxNow - Mobile Operator edition, the most advanced and easiest to use clientless consumer mobile push email service available on the market today. MyInboxNow's clientless solution works on nearly 100% of the approximately 4 billion mobile phones in use today - making mobile email a reality for the global consumer mass market.

Unlike many other consumer email solutions, the MyInboxNow architecture was built based upon the OMA Service Environment specification for a Telco platform that adheres to operator requirements and provides an evolutionary path toward an IMS architecture in order to provide a truly multi-modal rich mobile service

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UnoMobi, an emerging mobile messaging application and value added solutions developer, today announced the immediate availability of MyInboxNow, the most advanced and easiest to use clientless consumer push email service available on the market today. MyInboxNow's clientless solution works on nearly 100% of the approximately 4 billion mobile phones in use today - making mobile email a reality for the global consumer mass market. The solution is ideal for mobile operators that want a simple, scalable, and fast to deploy consumer mobile email solution that works for all of their users on Day 1, and for those operators who want the flexibility to offer subscription, advertising, or alternative revenue models. The solution was designed to be very cost effective and fit into the budgets of all mobile operators - large and small, and their users - in mature and emerging markets. For a free trial, please sign up at http://www.myinboxnow.com.

MyInboxNow addresses the consumer mobile email adoption barriers of cost, complexity, and handset client requirement through its technology, business model flexibility, and focus on consumer user interface design. By being clientless, as easy to use as SMS, and having an adaptable revenue model, the MyInboxNow application can help operators reach the mass consumer market and increase both revenue and ARPU.

UnoMobi has incorporated its advertising technology into the MyInboxNow application architecture to provide revenue model flexibility for carriers who wish to offer mobile email to consumers in addition to or in lieu of the traditional subscription service model. UnoMobi has patented location based advertising technology that will further enhance the value of MyInboxNow.

MyInboxNow has an SMS interface and a browser (WAP/xHTML) interface that enables users with any phone and any type of service plan to have access to mobile email. MyInboxNow uses world-class transcoding and compression technology that reduces the size of attachments by up to 90% and optimizes data network use and enables users of basic feature phones to view attachments such as documents, pictures, audio and video files.

"We designed the MyInboxNow application for mobile operators who demand a reliable, scalable, and flexible consumer mobile email solution that can be deployed quickly and cost effectively, and grow with their future needs," said Elie Makhoul, CTO of UnoMobi. "Unlike many other consumer email solutions, the MyInboxNow architecture was built based upon the OMA Service Environment specification for a Telco platform that adheres to operator requirements and provides an evolutionary path toward an IMS architecture in order to provide a truly multi-modal rich mobile service"

Users can register for the service from their mobile phone rather than having to register via a PC - a key benefit in emerging markets where PC and internet penetration is low, and users have powerful account management tools and commands to further optimize their user experience.

Key features of MyInboxNow include:

  •     Clientless email to SMS solution for SMS, and WAP / XHTML browser access via embedded hyperlink
  •     Full email functionality - compose, read, reply, forward, delete, etc.
  •     Stop, resume, list, filter, block, etc. account management commands
  •     Email transcoding and compression engine that reduces network traffic and enables basic mobile phones to display a variety of attachments
  •     Support for Office and PDF documents, HTML, image, audio and visual file attachments
  •     Supports up to 5 POP3, IMAP4 or Webmail mailboxes per device
  •     Real-time device auto-detection and profiling
  •     Fully internationalized service supporting single and double byte languages
  •     Subscription, advertising, and hybrid revenue model support

About UnoMobi

UnoMobi is a mobile software development company focused on delivering innovative mobile messaging services to mobile operators. UnoMobi has a unique approach for addressing the mobile services advertisement supported business opportunity that is non intrusive and based on core IP. Additionally, the company owns s extremely valuable location based advertising IP. UnoMobi created MyInboxNow to address the huge global consumer email market - enabling low end feature phones to behave like Smartphones for email access. MyInboxNow is a component in the UnoMobi mobile messaging application suite and provides real-time access to virtually any consumer email box (POP, IMAP, Webmail) through SMS, WAP or xHTML browser, J2ME client or SIM toolkit. Additionally, the application includes a sophisticated transcoding engine capable of delivering highly efficient and interactive access to any attachment format including Office and PDF documents, images, and audio and video files. More information is available at http://www.unomobi.com.

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Damon Miller
UnoMobi
+1 (905) 266-0160
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