Global Mobile Internet User Base to Reach 2.1 Billion by 2015, According to New Report by Global Industry Analysts, Inc.

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GIA announces the release of a comprehensive global report on Mobile Internet. The number of mobile Internet users across the world is projected to reach 2.1 billion by 2015, driven by the increasing use of Mobile Internet for Web 2.0 social networking, collaborative and video applications. Advent of advanced smartphones, and improvements in mobile operator network capabilities are also expected to fuel growth of mobile Internet services across the world.

Mobile Internet: A Global Strategic Business Report

Mobile Internet, also referred to as Wireless Internet or Wireless Web or Internet Wireless, allow users to gain access to the World Wide Web with the help of a wireless (device such as a PDA or a cellular telephone). Growth in the mobile Internet market depends on factors such as ability to attract more number of consumers, and enhancements in mobile phone surfing services. Complexities associated with mobile devices, in terms of connectivity and data access, constitute major deterrents for the adoption of Internet services among consumers.

Growth of mobile Internet is driven by factors such as technologically enhanced handsets, improved networks and superior user interfaces. Increasing sophistication of content offerings and growing consumer awareness about mobile Internet is expected to contribute to the uptake of mobile Internet services. The market is also favored by the declining prices of advanced mobile devices, along with the growing affordability of packaged data plans offered by mobile operators.

China and India account for more than 40% of the global mobile Internet user base, as stated by the new market research report on Mobile Internet. The increasing penetration levels of mobile phones in developing countries, owing to the lack of fixed line broadband infrastructure facilities is a major driving force for the enhanced adoption of mobile Internet. Launch of 3G services, advent of high-end phones and devices, and growing affordability of operator data plans are also anticipated to promote growth of mobile Internet market.

The United States represents a major market, in terms of mobile Internet penetration. Mobile Internet usage in the country is driven by the technology's ability to provide convenient access to bank accounts, mobile maps, consumer services and other such services. Market growth is also supported by the fact that mobile phone ownership surpasses that of personal computers among Americans. The advent of high-end phones (such as Apple iPhone) is a key contributor to the market growth.

Mobile Internet market involves the participation of mobile device makers, Internet service providers and mobile network providers. Key players profiled in the report include Apple Inc., Google Inc., Microsoft Corporation, Nokia Corporation, NTT DoCoMo Inc., Orange, T-Mobile USA, Vodafone Group Plc, and Yahoo! Inc.

The report titled "Mobile Internet: A Global Strategic Business Report" announced by Global Industry Analysts, Inc., provides a review of market trends and developments, product introductions/innovations, and recent industry activity. The study analyzes market data and analytics in terms of volume sales for the United States, Japan, Europe, China, India, Brazil, and Rest of World.

For more details about this comprehensive market research report, please visit -

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a reputed publisher of off-the-shelf market research. Founded in 1987, the company is globally recognized as one of the world's largest market research publishers. The company employs over 800 people worldwide and publishes more than 1100 full-scale research reports each year. Additionally, the company also offers thousands of smaller research products including company reports, market trend reports, and industry reports encompassing all major industries worldwide.

Global Industry Analysts, Inc.
Telephone 408-528-9966
Fax 408-528-9977
Email press(at)StrategyR(dot)com
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