TDC Mobile Leads the Way as the First Mobile Operator to Offer the
Ground-Breaking Mobile Music Service Powered by 24-7 MusicShop
TDC Mobile, a subsidiary of TDC, a leading provider of communications
solutions in Europe, is the first mobile operator to launch 24-7
MusicShop’s state-of-the-art ‘dual
delivery’ mobile music download service.
The new service enables TDC Mobile customers to download music tracks to
their phone and receive simultaneous delivery to an online account. The
music can then be downloaded to a PC and burned or transfered to another
device. This fully integrated mobile and online solution gives TDC
Mobile all the premiere functions already available on the award winning
TDC Broadband music service also powered by 24-7 MusicShop. Features
include an integrated ringtone service, gift certificates, price
discount modules, customer service management tools and much more. The
mobile service complies with all OMA 1 content protection standards.
The delivery of full track downloads to mobile phones has only recently
been introduced in the mobile market but already it has proven to be a
major success for distributing digital music.
The 24-7 dual delivery mobile music service is a strategic component of
TDC’s 3G launch and will be featured on 24 out
of 49 handsets that the platform supports. In addition to being a very
attractive signing-up bonus for premium services, it also generates an
additional revenue stream beyond that of normal voice services.
“We wanted to work with 24-7 MusicShop”
said Søren Tvilsted, Director Music at TDC, “because
they not only have a proven reliable and robust infrastructure, but they
also have a very flexible platform that we could customize and implement
quickly. Additionally they’re committed to
feeding us the best choice of music in the highest quality which is just
what our customers want.”
“As our first customer for the dual delivery
platform, TDC Mobile have been invaluable in helping us ensure that
easy, instant and secure purchase of music are now also available via
mobile.” says Frank Taubert, CEO of 24-7. “As
an existing customer, they drove us to develop a service tailored to the
needs of the 21st Century mobile phone operator
and we are delighted that they have adopted the system so
enthusiastically.”
About 24-7 MusicShop
24-7 MusicShop with offices in the UK, Germany, Spain and Denmark, is
the leading B2B technology provider specializing in online and mobile
distribution of digital entertainment. Via its comprehensive system, the
company has fulfilled tens of millions of commercial and promotional
downloads for major retailers, telcos, software and hardware
manufacturers, record labels and media companies worldwide. With license
agreements in place with all the major record companies and 5,000
independent labels, 24-7 MusicShop is a turnkey one-stop-shop for the
seamless, distribution of digital media.
About TDC A/S
TDC is the leading provider of communications solutions in Denmark, the
second-largest telecommunications provider on the Swiss market and is
represented by significant presence in the pan-Nordic market and in
selected markets in Central Europe.
TDC has more than 15 million customers in Europe and have developed from
a traditional and primarily Danish provider of landline and mobile
services into a company that today is a Danish-based European provider
of communications solutions.
See the original story at: http://eon.businesswire.com/releases/mobile/service/prweb496820.htm
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