Cell Phone-Friendly Web Pages Available to All with Launch of Free Mobile Marketing Tools at http://www.everywhereigo.com : Complimentary Basic Edition Also Offers Group Text Messaging to Improve Communication with Audiences On-The-Go

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PhindMe®, a Philadelphia-based mobile technology company, today launches its direct-to-business brand, Everywhereigo. It’s a suite of easy-to-use mobile marketing tools aimed directly at businesses and groups of all sizes. A basic no-cost version is available at http://www.everywhereigo.com to organizations of any size interested in learning through experience why mobile marketing is the evolution of e-mail marketing, Web publishing and blogging in this new era of information on the go.

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With 30 percent of mobile phone users already accessing the Internet on their mobile devices, it's becoming clear that people expect to interact with their groups and services in this way

Everywhereigo allows any business or group to create "Everywhere Pages," mobile Web pages designed to be displayed on any mobile device and to be updated easily. Everywhere Pages allow businesses and groups to improve response from traditional advertising, search engine marketing and e-mail newsletters, and to create immediate and loyal connections to customers and members who are increasingly accessing e-mail, Web pages and text messages from cell phones.

"Everywhere Pages have information formatted for viewing on any cell or smart phone, such as T-Mobile's G1 Google Phone. Additionally, there are dedicated pages designed to accommodate the unique features of the iPhone and BlackBerry," said Chuck Sacco, PhindMe CEO. "This is especially important because the vast majority of Web sites were designed for laptops or desktops and are too difficult to navigate on a handheld device, if they display anything intelligible at all. They also frequently feature information that isn't relevant to people on the go. Everywhere Pages have just the right mix of fresh, time-sensitive information that this audience seeks."

Everywhereigo also includes group text messaging tools with simple but useful features, including the ability to launch opt-in campaigns through text messages. People can respond to an advertisement via text message and then receive on-demand information or important announcements and offers from the organization. Sacco explained that text messaging is the evolution of business-to-consumer e-mail because cell phone numbers are persistent, personal and unique to the individual. People treat them with high priority, usually opening them within 15 minutes, unlike e-mails that often go unopened for hours or days.

One of Everywhereigo's current business users is Todd Cohen, president, Sales Leader LLC. Cohen, who has his own Web site and sends e-mail newsletters to maintain contact with customers and prospects and generate sales opportunities, can now have individuals immediately join his network via text message. They can receive valuable information from Cohen while on the go via text messages and get instant access to Cohen's events, news and information by texting special keywords to a short code (a 5-digit number linked to his account). They can also see his unique "Good Selling" information on their cell phones by visiting toddcohen.everywhereigo.com.

"The opportunities for groups and businesses to apply mobile marketing strategies are as endless as the Web has proven to be," Cohen said. "With 30 percent of mobile phone users already accessing the Internet on their mobile devices, it's becoming clear that people expect to interact with their groups and services in this way," he added.

Everywhereigo offers a free basic edition for an unlimited length of time that gives groups and businesses full, complimentary access to its mobile marketing tools and 100 group text messages per month, powered by PhindMe mobile marketing technology. An upgrade to the Everywhereigo Pro Edition allows businesses to improve outreach, communication and customer service to a wider target audience, customer base or membership with larger text message bundles and unlimited mobile tags.

PhindMe®, a member of the international Mobile Marketing Association, is a primary provider of mobile customer interaction solutions for use by agencies and other business-to-business service providers, enabling them to offer mobile marketing to clients interested in a new way to grow their business. With PhindMe's Everwhereigo label, businesses can directly access PhindMe mobile technology in an easy-to-use online format, improve response from traditional advertising and create immediate and loyal connections to customers who are increasingly equipped with Internet-ready cell phones, Blackberries and iPhones. Learn more at http://www.everywhereigo.com.

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Beth Starrantino
PhindMe
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