Surge in Video Volumes Drives the Global Market for Multiformat Transcoders, According to New Report by Global Industry Analysts, Inc.

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GIA announces the release of a comprehensive global report on Multiformat Transcoders markets. Global market for Multiformat Transcoders is projected to reach US$695 million by 2018, primarily driven by growth in video content, introduction of new distribution platforms and transcoding solutions.

Multiformat Transcoders: A Global Strategic Business Report

Follow us on LinkedIn – Over the past two decades video technology has witnessed staggering innovations evolving from analog to digital and high definition (HD) videos. The diversity of technologies employed today in the multimedia world offers several challenges to view and share video content across disparate devices. Given the varied video formats and transmission protocols, transcoding solutions are witnessing strong demand for streaming video content to a wide audience. Multi-format transcoding is the ability to convert one video format into another, thereby providing interoperability between multiple systems that utilize different formats. The process involves changing the attributes of compressed video such as resolution, bit-rates, scalability and error correction capabilities to enable it to be viewed on any device.

Growth in the market is mainly driven by the exponential increase in Internet-enabled handheld devices and rise in mobile video viewership. Transcoding between different video formats has become a critical component of today’s dynamic media environment. Mobile devices usually do not support video formats available on the Internet due to their small screen sizes, varied screen resolutions, embedded processors and low battery capabilities. This format/resolution gap between Internet video and mobile device playback capability presents huge demand for video transcoding. In addition, the emergence of new distribution platforms such as multiscreen delivery, TV Everywhere and high-definition TV is also augmenting the need for multiformat transcoders, while also creating demand for more efficient media transformation solutions for high volume media processing.

Against the backdrop of constantly changing technology and emerging opportunities in the form of growing penetration of multiscreen videos and on-demand content delivery platforms, opportunities in the transcoding market are expected to remain rife for agile players. Poised to gain are companies focused on developing innovative high-quality, high-capacity transcoding solutions. In recent years, some of the small companies have evolved to become significant contenders following aggressive pricing strategies and acquiring technical expertise. Technological advancements such as cloud transcoding and the digitization of video content provide a substantial thrust to the multi-format transcoders market worldwide.

Given the growing competition and exponential surge in video traffic and associated complexity and maintenance costs involved with video streaming, focus has shifted towards operational factors such as speed, automation, flexibility, and high video quality. Some of the latest technologies feature intelligent automation and work flow agility for seamless scaling and processing high-volume media. Operators are moving towards cloud transcoding to enable faster conversion and handling of huge volumes of video content. Cloud transcoding involves pay-as-you-go services and are easy to implement compared to in-house transcoding that require huge CAPEX and maintenance costs.

As stated by the new market research report on Multiformat Transcoders, North America represents the largest market worldwide. Asia-Pacific is forecast to be the fastest growing market with a CAGR of 29% over the analysis period. Growth momentum in the region is expected to continue over the long term driven by thriving economies, rising income levels, increasing penetration of smartphones and tablets, and increasing spending power in major countries.

Key players profiled in the report include ATEME, Allegro DVT, Arris Systems, AmberFin, Digital Rapids Corporation, Harmonic, Imagine Communications, and Telestream among others.
The research report titled “Multiformat Transcoders: A Global Strategic Business Report” announced by Global Industry Analysts, Inc., provides a comprehensive review of market trends, issues, drivers, company profiles, mergers, acquisitions and other strategic industry activities. The report provides market estimates and projections US$ for major geographic markets including North America, Europe, Asia-Pacific and Rest of World.

For more details about this comprehensive market research report, please visit –

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes more than 1300 full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.

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Global Industry Analysts, Inc.
Telephone: 408-528-9966
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