MyWebCareer Launches Free Service Enabling Career Professionals to Discover, Evaluate and Monitor their Online Brand.

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MyWebCareer introduces the WebCareer Score, analogous to a credit score but based on an evaluation of an individual's digital footprint across LinkedIn, Facebook, Twitter and Internet search engines.

MyWebCareer

Like it or not, the reality is that employers, colleagues, friends or just acquaintances are increasingly using ever more sophisticated Internet search engines to research your online brand and to gain additional insight about you.

MyWebCareer (http://www.mywebcareer.com) today announced the release of a free online service that provides career professionals with insight into their online brand and innovative tools to make the associated data accessible, manageable, and actionable. MyWebCareer locates and analyzes online data that may relate to a user and their career and generates a WebCareer Score that represents the strength of the users Online Career Brand.

Today, almost everything a person does on the Internet can be traced back to them and nearly everyone has left some online footprints behind. These online footprints can include references on corporate websites, blog posts, press releases, and social and business network profiles. Collectively these footprints make up an individual's online brand. For Career Professionals, a strong and positive online brand is essential. A recent survey by Microsoft found that 70% of US Human Resource Professionals and Recruiters have rejected a candidate based on their online reputation.

"Like it or not, the reality is that employers, colleagues, friends or just acquaintances are increasingly using ever more sophisticated Internet search engines to research your online brand and to gain additional insight about you." said Greg Coyle, co-founder of MyWebCareer. "The problem is that it's a real pain for people to locate, evaluate and monitor all the data that comprises their online brand. It's time consuming and repetitive and people have generally got better things to do. What we've done at MyWebCareer is to combine some very cool search, semantic and visualization technologies to help our users get a handle on their online brand and to take action to improve it"

MyWebCareer is free to register and free to use and only requires that a user have a LinkedIn account.

Some of the innovative capabilities offered by MyWebCareer include:

WebCareer Score
A numerical representation of the strength of a users online career brand, WebCareer scores are generated using a sophisticated algorithm that evaluates a users Online Footprint, LinkedIn profile, Facebook and Twitter posts and produces a score ranging from 300 to 850. WebCareer Scores are updated each month and the user notified via email of any material changes.

Career & Social Graphing
MyWebCareer makes use of semantic, visualization and link analysis technologies to enable users to interactively explore their Career & Social Graphs. Users can visually explore and navigate companies, people, places and topics they are connected to through their online footprint.

Sentiment Analysis
MyWebCareer will analyze users Facebook and Twitter content for negative sentiment that could potentially harm their career brand and alert the user to the relevant post.

Combined Business & Social Network Connection Mapping
Users get access to an aggregated view of their relationships to people and businesses across both LinkedIn and Facebook. Users can see and explore which people and business connections they have in common across both networks simultaneously.

About MyWebCareer
Based in Northern Virginia, MyWebCareer was founded in January 2010 by a group of technology executives with over 30 years of collective experience in developing mission critical solutions for US Federal Law Enforcement, Intelligence and Forensics clients. The company has integrated tried and proven search, link analysis, and semantic technologies to enable registered users to easily explore and evaluate data that may impact how they are perceived by employers or by business colleagues.

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Greg Coyle
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