Naneu Enterprise Partners with Tech Data’s Apple Specialized Business Unit for Distribution of Products and Drop Ship Fulfillment in the U.S.

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Naneu Enterprise announces strategic distribution and drop ship fulfillment partnership agreement with leading IT products distributor Tech Data Corporation. With the addition of Tech Data’s Apple SBU distribution channel, Naneu products will reach a broader range of customers with a more rapid distribution of products, rendering growth opportunities limitless within the United States.

"The high-end bags and other accessories developed by Naneu create margin-rich attach opportunities for Apple and other resellers who bring a wide range of hardware products to the market”

Naneu Enterprise, a leading manufacturer of high quality camera, laptop and equipment bags, today announced a strategic distribution and drop ship fulfillment partnership agreement with leading IT products distributor Tech Data Corporation. Tech Data will distribute Naneu’s complete product line through its Apple Specialized Business Unit (SBU), which is comprised of dedicated sales, technical and product management resources offering the expertise resellers can leverage to more profitably develop, sell and support Apple-based solutions.

Naneu is globally known for developing unique camera, laptop and equipment bags with distribution in over 30 countries. With the addition of Tech Data’s Apple SBU distribution channel, Naneu products will reach a broader range of customers with a more rapid distribution of products, rendering growth opportunities limitless within the United States. Naneu products carried by Tech Data will be distributed from regional distribution centers to anywhere within the United States. In addition to Apple resellers, any of Tech Data’s tens of thousands of U.S. reseller customers can purchase Naneu products from the distributor.

“The partnership with Tech Data’s Apple SBU as distributer for Naneu in the United States (beginning Spring 2010), will bring the best quality bags together with one of the largest wholesale IT distributors, thus offering resellers a strong margin of profit and innovative designs” said Yaniv Haramaty, CEO of Naneu Enterprise. “By offering our products through the Tech Data distribution channel, we now address a broader range of customers, and facilitate a more rapid deployment of our products than ever before. Tech Data is a proven global leader and this partnership allows us to strengthen our existing distribution channel, while at the same time expanding our technical and customer support by utilizing Tech Data’s existing relationships.”

“The high-end bags and other accessories developed by Naneu create margin-rich attach opportunities for Apple and other resellers who bring a wide range of hardware products to the market,” said Tech Data Vice President, Client Systems Product Marketing Greg Parsonson. “Tech Data’s Apple SBU will recruit and authorize new resellers on behalf of Naneu, enabling them to expand their partner base and presence in the U.S.”

With the accumulation of Tech Data’s Apple SBU and almost half of Naneu products going through the North American distribution channel means that Naneu’s continued growth will also accommodate greater marketing solutions, excellence in product design and development with unparalleled customer service. Naneu will continue to strive for overall customer and dealer satisfaction.

If you are not already an authorized Naneu dealer, there is no better time to become part of the Naneu dealer network. Contact Tech Data for assistance in becoming an authorized Naneu dealer by calling 800-237-8931, ext. 82038 or e-mail apple@techdata.com

About Naneu
Naneu Enterprise, established in 1999, is a camera, laptop and equipment bag manufacturer based out of Orlando, Florida who aims to be an alternative to other brands by providing unique products that do not look like camera, laptop or equipment bags. The Naneu line of products features a large variety of unique camera, laptop and equipment bags that are elegantly and ergonomically designed with fine materials and expert workmanship to ensure equipment security, style and easy accessibility. Naneu products make the difference with their unique features, performance and prices. All Naneu products are covered by a Limited Lifetime Warranty against any defects in workmanship and materials. To learn more or order Naneu products, visit http://www.naneubags.com.

About Tech Data
Tech Data Corporation (NASDAQ GS: TECD) is one of the world's largest distributors of technology products from leading IT hardware and software producers. Tech Data serves more than 125,000 IT solution providers in over 100 countries. Every day, these value-added resellers depend on Tech Data to cost-effectively support the technology needs of end users, including small and medium businesses (SMB), large enterprises and government agencies. Ranked 102nd on the FORTUNE 500(R), Tech Data generated $24.1 billion in net sales for its fiscal year ended January 31, 2009. To learn more, visit http://www.techdata.com.

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Anthony Pitman
Naneu
321-281-8135 ext. 119
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Jeff Bruck
Naneu
321-281-8135 ext. 122
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