Niman Ranch takes all-natural to another level. They truly believe that all-natural should also mean the support of the environment, and U.S. family farmers. We agree and we know our customers do too
Denver, CO. (Vocus) May 21, 2010
Manhattan Chili Co., a New York based restaurant for 21 years and current manufacturer offering a line of the highest quality all-natural chili, is partnering with Niman Ranch, the leaders in naturally, humanely and sustainably raised meats. Manhattan Chili Co.’s complete line offers eight varieties of chili. All eight flavors will be showcased, May 22nd – May 25th in Chicago at the NRA Show.
Since its reopening as an all natural chili bar in Grand Central Terminal’s Lower Level Dining Concourse in 2006, Manhattan Chili Co. has sourced only all-natural ingredients. The decision to incorporate Niman Ranch into their recipes is in response to the growing number of patrons who are demanding that their food is not only raised without the use of hormones or antibiotics, but is also raised sustainably.
“Niman Ranch takes all-natural to another level. They truly believe that all-natural should also mean the support of the environment, and U.S. family farmers. We agree and we know our customers do too,” Bruce Sterman, Co-Founder of Manhattan Chili Co.
Jeff Tripician, CMO/EVP of Sales at Niman Ranch said, “We are thrilled to have a partner like Manhattan Chili Co. who understands the importance of supporting sustainable agriculture and U.S. family farmers and ranchers. This quality of product shouldn’t just be served at fine dining establishments. No matter where they’re dining all consumers should have access to humanely and sustainably raised, all-natural meats.”
Manhattan Chili Co. will grind Niman Ranch beef in-house, using it in all three of their beef chili offerings: Choral Society (mild), Numero Uno (medium) and Chain Gang (hot). Additional chili flavors include: High Plains Turkey (medium), Ginger Chicken (medium), Totally Vegetable (mild), Red Lentil (medium) and 4 Bean with Butternut Squash. Please visit booth 1075 at the NRA show for samples.
Since 1972, Niman Ranch has continually provided the finest tasting all-natural beef, pork and lamb in the world. It has a network of more than 600 U.S. family farmers and ranchers, across 11 states that must meet strict protocols. Niman Ranch is built on strong values of advocating sustainable agriculture, environmental stewardship, humane animal treatment, animal husbandry and traditional farming methods. Niman Ranch is the only national pork company that meets the strict standards of the Animal Welfare Institute, and bears its seal on their pork products. For more information, or to purchase products online visit http://www.nimanranch.com.