Alameda, CA (Vocus) September 29, 2010
In an effort to continually drive their core principles of sustainable agriculture and humane animal care to the highest possible standards, Niman Ranch has moved its beef processing plant from JBS Swift in Hyrum, Utah to XL FourStar in Omaha, Nebraska. This move will mean that 85% of all Niman Ranch cattle will travel 50% (or more) fewer miles. This effort reduces Niman Ranch’s overall carbon emissions and has a positive impact on the handling of the animals by lessening the amount of time they spend in transportation.
XL FourStar is a family operated facility, with an additional location in Nampa, Idaho. Once volume dictates Niman Ranch will also utilize the Nampa location to process its Idaho raised beef, further decreasing the transportation time for all the cattle within the Niman Ranch network. This will allow Niman Ranch to provide regional/local beef for all its West Coast customers.
Jeff Tripician, CMO of Niman Ranch, said, “At Niman Ranch it’s important for us to reinforce our core values by continually setting the standards higher. We’re always looking for ways in which we can take further action to allow us to drive these values to the next level; this move allows us to do just that. Processing cattle at XL FourStar makes us a more environmentally sustainable company with even stricter animal handling protocols.”
About Niman Ranch - http://www.NimanRanch.com
Niman Ranch is a network of more than 650 sustainable U.S. family farmers and ranchers who raise livestock traditionally, humanely and sustainably to deliver the finest tasting meats in the world. Niman Ranch’s independent family farmers practice the highest standards of animal husbandry and environmental stewardship. Niman Ranch fresh meats and meat products are available at fine restaurants and select grocery stores.