NBA Lockout! Game Over, Now What?

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‘From Athletics to Business’, Athletes Given Sporting Chance at Adapting to Life After the Game

Front cover of From Athletics to Business by Darius Allen

From Athletics to Business

The first volume to bring light to an affliction that has plagued athletes for generations, “From Athletics to Business” uniquely offers genuine solutions to end it.

In the same week Penn State experiences the worst scandal ever to hit collegiate athletics, the legendary Joe Frazier quietly passes away, having lived out his “golden years” in a rundown apartment above a boxing gym. As the NBA lockout drags on, several ballers grind out games overseas at a fraction of their former salaries. And only one year removed from a fifteen-season career, a flat-broke Terrell Owens fumbles on his child support obligations. What do all these threads have in common? Athletes susceptible to financial ruin, often behaving badly, woefully unprepared for life the instant the arena lights dim.

It’s a subject no one likes to discuss and an epidemic no one has addressed until now. In the new book “From Athletics to Business,” author Darius Allen takes us along on the roller coaster ride that is a quest for the “Big Time” – a professional career in sports. Allen, a former Auburn University footballer himself, explores concepts such as “The Law of Tangible Appeal” and “The Law of Relativity.” On his way to showing how athletes can leverage the twelve universal attributes found in all sports in order to succeed in the business world, Allen explains why finishing college is crucial and how athletes can plan early and strategically for a life after the game. The first volume to bring light to an affliction that has plagued athletes for generations, “From Athletics to Business” uniquely offers genuine solutions to end it.

For more information or to order “From Athletics to Business,” please visit the website http://www.fromathleticstobusiness.com, Amazon.com, Barnes and Noble or contact your local book store.

About the Author
Darius Allen is a 30-year-old self-made entrepreneur and a proud member of the “New Rich” – a small but growing group of individuals who live life on their own terms, where and how they wish. Mr. Allen spends much of his time in Dallas, Texas.

Media contact: Mitchell DeVillier, Goodfriend Mktg, 877-545-1020.

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