Port Washington, NY (Vocus) October 31, 2009
The NPD Group, Inc., a leading market research company, announces the launch of a new online resource for information on consumer spending during holiday 2009. The site will also include information from DisplaySearch, an NPD Group company and leading resource for information on flat panel displays.
With the launch of http://www.holidaymarketresearch.com, NPD is consolidating key consumer and point-of-sale information on the holidays in a single location. The site will include results of NPD's annual holiday survey, which explores consumer spending levels, retail preferences, and purchase motivators.
The site will be updated regularly to provide access to holiday sales figures from NPD point-of-sale and consumer tracking services, DisplaySearch reports and events, and perspectives and insights from industry experts Marshal Cohen, Steve Baker, Anita Frazier, and Ross Rubin.
About The NPD Group, Inc.
The NPD Group is the leading provider of reliable and comprehensive consumer and retail information for a wide range of industries. Today, more than 1,700 manufacturers, retailers, and service companies rely on NPD to help them drive critical business decisions at the global, national, and local market levels. NPD helps our clients to identify new business opportunities and guide product development, marketing, sales, merchandising, and other functions. Information is available for the following industry sectors: automotive, beauty, commercial technology, consumer technology, entertainment, fashion, food and beverage, foodservice, home, office supplies, software, sports, toys, and wireless. For more information, contact us, visit NPD.com/, or follow us Twitter at twitter.com/npdgroup.
Since 1996, DisplaySearch has been recognized as a leading global market research and consulting firm specializing in the $770 billion display supply chain. DisplaySearch provides trend information, forecasts and analyses developed by a global team of experienced analysts with extensive industry knowledge and resources. In collaboration with the NPD Group, its parent company, DisplaySearch uniquely offers a true, end-to-end view of the display supply chain from materials and components to shipments of electronic devices with displays to sales of major consumer and commercial channels. For more information on DisplaySearch analysts, reports and industry events, visit us at http://www.displaysearch.com/. Read our blog at http://www.displaysearchblog.com/ and follow us on Twitter at @DisplaySearch.
The NPD Group, Inc.
beth.boyle (at) npd (dot) com