The thrust behind NetProspex is to reduce the time sales people spend digging for information so they can spend more time selling, which has a direct impact on sales cycles.
Waltham, MA (PRWEB) February 8, 2008
NetProspex Inc., a provider of accurate sales intelligence, today announced it has secured Series A funding from angel investors. The company will use the funding for further development of its highly accurate user-contributed database of sales leads. The key to providing the most effective sales lead generation tool is to provide a combination of breadth across a wide range of companies and industries, depth into those organizations, and just as importantly, to actively ensure data accuracy. This user-contributed/centrally maintained model sets NetProspex apart in the market and has already generated a sizable customer base for the company in its first year of operation.
"Simply put, we save sales people time by letting them target accurate contact information deep into organizations and across markets," according to Gary Halliwell, CEO of NetProspex. "The thrust behind NetProspex is to reduce the time sales people spend digging for information so they can spend more time selling, which has a direct impact on sales cycles."
NetProspex also announced that beta testing for its NetProspex Exchange feature is well underway, allowing sales people to pool their contacts, increasing coverage deep into mid-management decision-makers at over 350,000 companies across North America. NetProspex Exchange is backed by rigorous quality control measures that ensure data accuracy of user-contributed data before it is published to the database.
NetProspex has acquired over 350 clients from a diverse range of industries in its first full year of operation. Many of these value Netprospex's focus on depth, breadth and data quality. "We have been very impressed with NetProspex's reach and accuracy" said Tom Weinbaum, Director of Marketing for FoundationSource. "It's been a valuable tool in reaching new prospects in a targeted and cost-effective manner."
The company will use the Series A investment to produce new tools to further enhance database quality as well as tools aimed at speeding up workflow in the acquisition of new clients.
NetProspex angel investors include business media publishing veterans Rikki Tahta, Simon Murdoch, Roland Beaulieu and Gary Mueller. "I'm honored by the support of these great people, and humbled by the combined experience they represent. Most have been partners and friends over many years, and they all lend their unique perspective to the NetProspex model, as well as providing great insight into building innovative online media companies." said Halliwell.
Founded in 2006, NetProspex understands that effective sales efforts require the most in-depth and accurate prospect data. The company's core product line overlays user-contributed and commercial sales lead data with multiple layers of quality control to produce an entirely unique and highly effective sales and marketing contact database. With over 2.5 million accurate business contacts across 350,000 companies, NetProspex is a major new source of contacts - including difficult-to-find mid-management decision makers across North American businesses. In its first year of business, the company has seen sales growth of more than 200%. For more information or a free trial, visit http://www.netprospex.com.