Maximize your Search Engine Marketing with Network Solutions’ new PPC Optimizer – An Easy Way to Manage Pay Per Click Advertising

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Network Solutions ® helps to make Pay per Click (PPC) advertising simple and affordable with the introduction of PPC Optimizer, a self-service, web-based Search Engine Marketing (SEM) management and optimization tool.

PPC Optimizer delivers through an intuitive interface that allows business owners to effectively manage their own pay per click advertising campaigns

According to the [Small Business Success Index (January 2011), Internet business solutions, including online advertising, are increasingly important to small businesses. Pay Per Click (PPC) is a form of online advertising that is an effective way to increase traffic to your website with the potential to increase the number of leads and sales for your business. As the PPC world continues to grow in market-size and complexity, small businesses need a simple and affordable way to manage and measure their Internet advertising efforts.

PPC Optimizer, the new addition to the Network Solutions online marketing product suite, gives businesses the ability to aggregate multiple accounts so that Google® Ad Words™, Yahoo!® and Bing™ paid search campaigns can be measured in an all in one easy-to-use interface. PPC Optimizer analyzes ad campaign data to deliver expert recommendations maximizing SEM profitability. Users can select optimal keywords, create enticing ads and target those ads effectively to the intended audiences.

Other highly valued features in PPC Optimizer include a robust reporting suite with lead and conversion tracking, budget management, instructional videos, and 24/7 technical support. PPC Optimizer eliminates the complexity of online advertising and provides an all-inclusive solution for tracking the return of any PPC investment.

“Our customers are increasingly requesting products that help them manage this complex landscape in a simple, affordable way,” said Rob Vieyra, Vice President of Product Management. “PPC Optimizer delivers through an intuitive interface that allows business owners to effectively manage their own pay per click advertising campaigns.”

In addition to PPC Optimizer, Network Solutions offers a diverse portfolio of online marketing services including Search Engine Optimization, Local Search Visibility, Online Press Releases and Email Marketing. More information about PPC Optimizer at http://www.networksolutions.com/pay-per-click/index.jsp

About Network Solutions®:
Network Solutions fosters small business success in the highly competitive online space by providing the tools and resources to start, grow and manage businesses online. Leveraging more than thirty years of pioneering experience, Network Solutions helps companies thrive in an increasingly digital world. To ensure our customers’ success, we support them with outstanding customer service and solutions that are simple, innovative and reliable. Additional information can be found at http://about.networksolutions.com/.

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Shashi Bellamkonda
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