(PRWEB) February 19, 2013
Comedy is a winning formula for TV ONE with new local series Agent Anna leading Thursday night’s popular line-up.
Starring beloved actress Robyn Malcolm in the title role, Agent Anna has proven itself an instant winner with New Zealand audiences. More than 1.2 million New Zealanders (5+) have tuned in to Agent Anna so far this series, and on average more than 400,000 (5+) watched each episode.
TVNZ Commissioner of Drama and Comedy, Kathleen Anderson says, “We’re thrilled the audience is enjoying Agent Anna. We also know it just keeps getting better, so we think the viewers are in for a real treat.”
Agent Anna Producer, Rachel Gardner says, "We set out to make a comedy that all Kiwis would relate to and find funny. We wanted to create characters that have a little bit of something that everyone can identify with in some way. We're proud of the show and are thrilled the audience is giving it the thumbs up. It’s in a large part thanks to the talents of the writing team, Vanessa Alexander and Maxine Fleming, that we've achieved what we have - and the stellar cast headed by Robyn Malcolm."
Jeff Latch, Head of TV ONE and TV2 is delighted with the ratings success and agrees it can be attributed to those involved in making the series.
“It’s fantastic to see a primetime local comedy series resonate with the New Zealand audience. Thanks to NZ On Air’s support, commissioning, programming and the fantastic team at Great Southern Film and Television for delivering a superb series,” he says.
Jane Wrightson, Chief Executive of NZ On Air says, “It’s no surprise that Agent Anna is attracting a big audience. We received a great proposal from a very strong team and we’re proud to support this great local comedy for viewers to enjoy.”
With a strong lead-in from Agent Anna, Miranda, Mrs Brown’s Boys and Citizen Khan have turned TV ONE’s Thursday night into a winning comedy blockbuster. On average more than 30% of the available viewing audience is watching the line-up and these comedies are the most watched in their time zone.
Agent Anna screens on Thursday nights, 8:30pm on TV ONE or on demand
Source: Nielsen TAM, consolidated.