Bergen County Kickboxing School Gets a Kick Out of Social

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A local Norwood New Jersey fitness trainer and weight loss specialist gets more involved with his students and fans through social media, seeing a great response which compels him to continue on. Through the help of Route 72 Systems, he has a marketing plan that includes a recent update to his website and Facebook timeline.

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Getting even more involved with social media is my next step

Palangi Kickboxing, the premier Northern New Jersey fitness program, is run by the charismatic Master Scott Palangi, who has been teaching and training in traditional Martial Arts for over 30 years. Seeing a huge hole in the traditional system when it came to physical conditioning, he has spent the last 12 years perfecting a class format that is possibly the most successful, effective and safest fitness program of its kind.

With success stories and many testimonials from his many students which can be seen on his website, Master Palangi never had the problem of getting referrals. His classes are rarely empty and the growth of his program was so exponential, a former student of his had to open another Palangi school in a neighboring state to meet the demand. Internet rankings for the site are also respectable, coming up highly for relevant keyword phrases. Not a well known tidbit is the fact that Palangi is a master internet marketer and an astute student of copywriting.

Being well versed in the internet marketing industry, it would take a highly skilled marketer to get his attention and this is what he saw in Mark Ramos, SEO Director of Route 72 Systems. "I know my stuff really well, but Mark always suggests something that takes it to another level", states Master Palangi. He goes on to say, "Mark would look at something that had been bothering me for hours and in a few minutes plus a few master keystrokes, solve the problem with results sometimes almost happening instantly!"

"Scott's personality is so magnetic that it was a surprise that he didn't have any social media properties properly set up", states Ramos. The first thing the Route 72 Systems team did was configure Palangi's Facebook page and recently updated the blog platform that the website is running on to make it more socially interactive. This quickly resulted in an instant connection with his students. "Palangi's fans have been wanting to connect with him online more and it was instantly obvious by the response to the page and the comments on his blog", says Ramos. Master Palangi will continue to implement the blueprint laid out for him and the results should only get better.

About Route 72 Systems

Route 72 continues to revolutionize the email data aggregation business space and consistently develops new products and services to assist online marketers in various niche verticals with social media being the latest addition to their marketing arsenal. Having built their reputation on clients who initially purchase email lists by zip code and finding success through fully developed marketing systems, Route 72 will always setup targeted online marketing campaigns that will get results.

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Jim Alamia
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