MEDIA ALERT: Night & Day Downtown Delray Presents Beauty & Wellness Month

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Delray Beach Downtown Development Authority kicks off their third annual Night & Day Downtown Delray Beauty & Wellness Month by hosting an array of events highlighting downtown businesses that help people look and feel great.

Night & Day Downtown Delray
Night & Day Downtown Delray’s Beauty & Wellness Month is a fabulous way for us, the Downtown Development Authority, to showcase to the local community the businesses we have in our downtown that help us feel and look beautiful.

Delray Beach Downtown Development Authority (DDA) kicks off their third annual Night & Day Downtown Delray Beauty & Wellness Month. This month long promotional and awareness campaign is an engaging way to experience the beauty of Downtown Delray.

Downtown Delray Beach is home to some of the most unique salons, tranquil spas, yoga studios, gyms and wellness centers all within twelve blocks. “Night &Day Downtown Delray’s Beauty & Wellness Month is a fabulous way for us, the Downtown Development Authority, to showcase to the local community the businesses we have in our downtown that help us feel and look beautiful,” says Laura Simon, Associate Director of the DDA.

November 2012 Beauty and Wellness Month highlights businesses such as The Gym 111, Naked Hair Salon & More, Seagate Spa, Nutrition Cottage, Nspa, Juliet Salon, Vince Canning Shoe, Nourishe, Salon Elite, Kismet, and many more. November is also filled with many great events taking place downtown. Residents and visitors can find a flyer that highlights key happenings available at any of the businesses in Downtown Delray Beach.

November also kicks off the first Fabulous 3rd Friday featuring the 1st Annual Stiletto Race presented by Vince Canning Shoes. On November 16th between 5:00 P.M. – 9:00 P.M. the merchants of Downtown Delray Beach welcome all visitors to their Open House event. Merchants invite all guests to stroll the brick paved sidewalks visiting the many galleries, boutiques and restaurants throughout downtown enjoying special showings, trunk shows, in store events and more. Visit the downtowndelraybeach.com and follow the Downtown Development Authority on Facebook for details.  Fabulous 3rd Friday will take place each month through May 2013.

“The strategy behind this award winning campaign is to generate awareness of the different categories of Delray Beach Businesses. We will be promoting a different theme every month,” says Marjorie Ferrer, Executive Director of the Downtown Development Authority.  “We’re very excited about this campaign and supporting the Downtown businesses throughout the year. The Downtown Development Authority continues to promote the area as the place to be in South Florida both night and day.” The DDA promotes the offers and events on behalf of the business within the district online at http://www.downtowndelraybeach.com/promotions.

Beauty and Wellness month is sponsored by the Legacy Sponsors: Waste Management, The Office Depot Foundation, Howard Alan Events, WPTV, and the month’s sponsors, Vic & Angelo’s and The Office. We appreciate their continued support and contributions to Downtown Delray Beach.

About the Downtown Development Authority:
“The DDA Mission is to enhance and stimulate balanced economic growth through position marketing activities that engage Downtown businesses, residents and visitors while creating a clean, safe, physical and experiential place to live, work and invest.”

For the past 41 years, the Downtown Development Authority has assisted in successfully branding Delray Beach as the Village by the Sea. The Delray Beach DDA was created by Resolution 9-71, which became law on March 22, 1971, as a dependent district of the City of Delray Beach. The main areas of involvement in downtown redevelopment include: Marketing and Promotions; Economic development programs; Place Making within the DDA boundaries. The DDA also works closely with merchants to develop seasonal retail awareness campaigns to generate traffic and sales and has created a powerful website http://www.downtowndelraybeach.com and facebook.com/delraydda site that attracts thousands of visits weekly.

Contact:
Laura Simon, Associate Director, Delray Beach Downtown Development Authority
Office: 561.243.1077, Cell: 561-573.3672; lsimon(at)downtowndelraybeach(dot)com; http://www.facebook.com/delraydda

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