City Glamour and Country Charm: New Self-Drive Tours in Sweden Combine the Best of Both

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For travelers who crave an authentic Swedish experience, travel agency Nordic Visitor is now offering new tours combining Stockholm’s sophisticated city life and Sweden’s idyllic countryside.

Gamla Stan, the old town of Stockholm, is one of Europe's best-preserved medieval city centers.

Choosing between a visit to glamorous Stockholm and a relaxing road trip through the Swedish countryside? Why not do both?

Nordic Visitor, a travel agency located in Stockholm, now offers two new vacation packages in Sweden that offer the best of both—city sophistication and countryside scenery. Both tours start and end in Stockholm, with varying driving routes through the surrounding provinces:

No Swedish experience is complete without a few days in Stockholm, the famously chic capital city, where visitors have free time to explore attractions like the Royal Palace, the Vasa Ship Museum and Gamla Stan, the old city center dating back to the 13th century. Nordic Visitor customers also receive a complimentary welcome drink at the ICEBAR, a place that redefines “Stockholm cool.”

From Stockholm, the self-drive journey begins through the countryside with such sights on the way as majestic castles, medieval churches, Viking-era remains, fairytale towns, pristine lakes and forests and other highlights depending on the route. Best of all, the flexible itineraries and moderate driving distances allow travelers to slow down and experience the “real” Sweden often overlooked by travel guides.

Car rental and accommodations are included in all self-drive vacation packages in Sweden, and itineraries can be tailored with additional nights or extra activities and day tours. Tours can also be customized to include neighboring Scandinavian countries, such as Finland, Norway or Denmark.

Customers also receive a personalized itinerary, copies of all travel vouchers, a reference guide with details about roads and special points of interest as well as a road map with routes and accommodations marked. For extra peace of mind on the road, Nordic Visitor provides 24-hour emergency travel assistance as well as a temporary cell phone for local use.

For more information about self-drive tours in Sweden or other holidays in Scandinavia, please visit

About Nordic Visitor:
With offices in Sweden and Iceland, Nordic Visitor is a fully-licensed travel agency and DMC specializing in the Nordic countries. Staffed exclusively by local travel experts, Nordic Visitor offers tailor-made itineraries that cater to customers’ needs and interests. Vacation packages include self-drive journeys, city breaks, luxury getaways, honeymoons, cruises, Lapland winter holidays, Scandinavian combo tours and more.

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Cecilia Markov, Office Manager - Sweden
Nordic Visitor
+ 46 (0)8 525 008 54
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Ásberg Jónsson, CEO
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