Minnesota's Landmark Saint Paul Hotel Relies on Maestro ResEze to Increase Online Reservations & Revenue

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AAA Four Diamond Historic hotel leverages 21st Century real-time Web booking system with integrated yield management to optimize rates and occupancy.

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Web business is increasing and the money we save on online reservations goes straight to the bottom line

Historic elegance and unmatched hospitality are the hallmarks of the Saint Paul Hotel in St. Paul, Minnesota. Although it celebrates its 100th birthday in two years, the Condé Nast Travelers 'Gold List' property uses 21st Century ResEze Internet reservation management technology and multi-modular hotel software from NORTHWIND-Maestro™ PMS to fill its 254 rooms with both corporate and leisure guests.

"The Saint Paul Hotel's tradition of personalized service has earned us the AAA Four Diamond Award for 25 consecutive years. Today we rely on advanced Web reservations and yield management technology to meet our guests online, where more of our clients are booking." said Alicia Olson, revenue manager of The Saint Paul Hotel. The property uses the Maestro ResEze Web booking system and Yield Management that are fully integrated with its Maestro Front Office System. "Since ResEze is integrated real time with the property's Maestro front office room inventory database, we can sell to the last room with confidence - unlike when blocks are sold by third-party channels." ResEze also enables group leaders to book group block rooms online.

Money on the table
Maximizing revenue is Alicia Olson's job and she knows her business. "We use Maestro Yield Management to optimize rates for leisure, group and corporate segments across all our channels," said Olson. "We put our revenue strategy in place at the beginning of the year and the system automatically adjusts our rate controls and minimum stay requirements according to demand to ensure our rates and occupancy are optimized."

Reduce online reservation costs
"Web business is increasing and the money we save on online reservations goes straight to the bottom line," Olson explained. "Most GDS connections charge about $12 per reservation, plus travel agent commissions. With ResEze we pay a flat percentage fee plus T/A commissions. The difference on an average room is a savings of five dollars with ResEze, which adds up quickly at our reservation pace." The luxury Saint Paul Hotel is a member of Preferred Hotels & Resorts and Historic Hotels of America.

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Visit http://www.maestropms.com/spaboom to register today.

Going to IHM/RS in New York? NORTHWIND-Maestro PMS is exhibiting at the annual International Hotel Motel and Restaurant Show November 8-11.

Visit NORTHWIND-Maestro at the Historic Hotels of American show in Riverside, California Nov 11-13th,

Maestro Property Management Solution
Enhance guest service, improve efficiency and maximize online and offline revenue with Maestro PMS, the industry's most robust and flexible solution empowering leading full-service hotels, luxury resorts, multi-property groups, conference centers, condominiums and timeshare properties. Solutions include Front Office (PMS), Accounts Receivable, Analytics and Business Intelligence, Sales and Catering, Multi-Property Management, Condo & Timeshare Owner Management with Web Functionality, Spa and Activities, Web Booking Engine, Real-Time Yield Management, Dynamic Packaging Golf CRM, Guest Experience Measurement, CRO, GDS Two-Way XML Connectivity or Integration, Membership, Work Orders, Fine Dining and Retail POS, Online Table Reservations, . The Maestro PMS is database independent (ODBC Compliant) and may be deployed via Windows, UNIX, Linux, Terminal Services, hosted and Web platforms.

About NORTHWIND - Maestro PMS
NORTHWIND is recognized in the hospitality industry for its "standard setting" Diamond Plus Services and robust integrated Maestro technology. With over 30 years of experience dedicated to developing technology solutions for the hospitality industry, NORTHWIND is a partner who understands that you need a scalable and flexible PMS that works the way you do. Maestro applications are engineered for operators who need to manage their enterprise in a real-time environment for the utmost operational efficiency, productivity, control and profitability.

About The St. Paul Hotel
Built in 1910, The Saint Paul Hotel is the Twin Cities' most established and elegant hotel located in the heart of downtown Saint Paul. The Saint Paul Hotel is managed by Morrissey Hospitality Companies (http://www.morrisseyhospitality.com).

Contact:

NORTHWIND - Maestro PMS, North America
Ivana Johnston - Sales & Marketing
Phone: 905.940.1923
Toll Free: 1-888-667-8488
Email: info@maestropms.com
http://www.maestropms.com/HOL

The St. Paul Hotel
350 Market Street
Saint Paul, MN 55102
Toll Free: 800-292-9292
Email: info@saintpaulhotel.com
http://www.stpaulhotel.com

Media Contact
Julie Squires, APR
Softscribe Inc.
Phone: 404-256-5512
Email: Julie@softscribeinc.com    
http://www.softscribeinc.com

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Audrey MacRae
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