Internet Guru Takes a Bite Out of Whole Food Nutritional Supplement Market with

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Shane Marlow of San Diego combines his Internet marketing skills with his conviction in whole food nutrition and launches Nutritional Supplements company,

Internet marketing guru Shane Marlow of San Diego has combined his Internet marketing savvy with his passion for nutrition, bringing a unique line of food supplements to the world wide web. As a long-time organic food consumer himself, Marlow has found a niche in the market, offering whole foods in supplement form as opposed to the ubiquitous vitamin supplements that have long dominated the alternative health care field.

Marlow said, "Marketing vitamins, minerals and multivitamins is certainly nothing new. However, my research in the nutrition field revealed the fact that vitamins are not foods. At best they are parts of foods, but at worst they are synthetic -- chemicals made in a laboratory. This is why I began marketing NutriPlex Formulas' whole food concentrates. The supplements are nutritionally rich, whole, raw foods that can be taken in tablet or powder form to address all sorts of nutritional deficiencies and health needs."

Marlow launched his new website,, this month not only to provide his whole food formulas to the already burgeoning natural health care market, but also to provide much-needed information on a wide array of health issues. There’s little doubt that Marlow is onto something big as The Natural Marketing Institute (NMI) reported retail sales within the U.S. of consumer packaged goods for the health and wellness industry reaching $79 billion in 2005. (

"Frankly," said Marlow, "there is an incredible amount of misinformation and baseless information floating about the web regarding 'alternative' healing methods. My goal is to continue to provide information and products that are founded on sound scientific research from leading food science researchers and major university studies coming out of Harvard, Tufts and other esteemed institutions. Their research continues to support prove that Nature's whole, unaltered foods have the capacity to heal and prevent illnesses ranging from cancer to diabetes."’s products are either organic or wild crafted and are designed to improve overall health. This is extremely important to the growing numbers of consumers demanding chemical-free and unadulterated foods. Taking chemical vitamins, said Marlow, makes no sense in today’s world where people are looking to natural foods and organics for the source of their nutrition.

Marlow explains that the philosophy of Whole Food Nutrition is to provide the body what it needs to maintain and improve health and he speaks from experience. Several years back Marlow broke his femur while bike riding. This very serious, and unusual accident, caused a ripple of health issues. He had to go through several years of searching till he found nutrition to assist in recovery from stress and pain drug side effects. He found what he was looking for in NutriPlex Formula’s whole food supplements.

He said, “It just doesn’t make any sense to think that we can help our body by consuming more and more chemicals. The human body -- especially the liver -- just isn't designed to deal with foreign substances. Drugs cause a toxic overload, but the ever present chemical vitamins have their side effects too. When you understand that only whole foods address the needs of the whole body, then you begin to look for foods instead of chemicals for healing, prevention and energy.” is growing rapidly (the company garnered sales the first day the website was officially launched) and the site keeps adding more and more content. On a regular basis advice, formulas, and recommendations are posted. “Our goal is to be the absolute best at providing information and products for truly natural whole food nutrition, Marlow said.

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Kevin Shayne
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