NxTV Delivers an End-to-End Converged Entertainment and Connectivity Platform with Aruba, BitBand, and Verimatrix

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Hotels can merge operations, entertainment and communications; Consumers get completely personalized access to more forms of content and information.

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Aruba accomplishes this using high-performance 802.11n wireless LANs, identity-based security, and a centralized management solution that has been field-proven by almost 5,000 organizations worldwide. NxTV's pioneering work to integrate Aruba's platform with its converged platform yields a powerful solution with tremendous competitive differentiation.

NxTV, Inc., the first and largest provider of Internet Protocol Video on Demand (IPVoD) in the hospitality industry, today announced that it is working with three technology providers to support the rollout of ,the company's new converged platform capable of offering various forms of interactive digital IP-based in-room communications and entertainment to hotels and consumers. Aruba Networks, a wireless LAN and mobility solutions supplier; BitBand, a leading video server provider; and Verimatrix, the foremost software-based content security supplier, will each deliver key components of NxTV's end-to-end platform.

The scalable converged platform lets operators cost-effectively create and improve recurring sources of revenue by giving consumers completely personalized access to more forms of content and information on a variety of end devices. Additionally, the platform simplifies and reduces the cost of hotel construction and operations.

Aruba's unified mobility solutions provides secure and reliable 802.11n Wi-Fi access for both indoor and outdoor data, voice and video applications.

"Building a secure converged network that reliably delivers entertainment, communication and business services is no mean feat," said Manav Khurana, Aruba Networks' Head of Industry Marketing. "Aruba accomplishes this using high-performance 802.11n wireless LANs, identity-based security, and a centralized management solution that has been field-proven by almost 5,000 organizations worldwide. NxTV's pioneering work to integrate Aruba's platform with its converged platform yields a powerful solution with tremendous competitive differentiation."

BitBand provides cutting-edge IP network video delivery
"The successfully integrated solution by BitBand and NXTV offers a high quality content delivery platform and enables enhancing the guest entertainment experience and introduction of premium services "said Nati Lavi, VP Operations, BitBand Inc. We are pleased to be working with NXTV which shares our advanced content delivery platform philosophy."

Verimatrix supplies studio-approved, IP based scalable encryption technology
"The partnership with NxTV Inc. demonstrates our support for a wide range of targeted pay-TV solutions and the growing role of software-based content security in the deployment of premium services," said Steve Oetegenn, Verimatrix chief sales and marketing officer. "VCAS solutions represent the new standard for both integrity and flexibility."

"In today's competitive market, service providers and hotels alike strive to differentiate themselves from their competitors, while increasing revenue" said Hooman Honary, President and CTO of NxTV, Inc. "Hotels can use NxTV's converged platform to increase occupancy by attracting high-value guests, create new recurring streams of revenue, and drive construction and operational efficiencies".

Please stop by the NxTV Booth #1223 at the HITEC show in Austin, Texas, June 17 to 19 for a demonstration of NxTV's converged platform and its key enabler, the new NxT1000 set-top box.

About NxTV, Inc.:
NxTV, Inc., founded in 1997 and based in Los Angeles, California, is the first and largest IP VOD provider in the global hospitality industry, delivering to its customers IP-based, 100% digital in-room entertainment solutions that allow hotel owners to take full advantage of new technology today and in the future, and offer guests the ultimate on-screen entertainment and communication experience. NxTV runs over the hotel's existing converged IP network, which enables the property to communicate with a wide variety of in-room technologies without the cost and effort of installing and maintaining separate networks for each hotel application.

NxTV delivers a full suite of digital IP-based in-room entertainment services including High Definition Video on Demand (HD VOD) and IPTV Free-to-Guest content, wired and wireless high-speed Internet access, and a customized guest interface. Clients include the world's most prestigious hotel brands, including Four Seasons, Peninsula, Raffles, W Hotels, St. Regis, MGM Grand, Le Meridien, Marriott and Hyatt. NxTV, Inc. has offices and customers in the Americas, Europe and Asia.

About Aruba Networks, Inc.:
People move. Networks must follow. Aruba securely delivers networks to users, wherever they work or roam. Our unified mobility solutions include Wi-Fi networks, identity-based security, remote access and cellular services, and centralized multi-vendor network management to enable the Follow-Me Enterprise that moves in lock-step with users:
o    Follow-Me Connectivity: Adaptive 802.11a/b/g/n Wi-Fi networks optimize themselves to ensure that users are always within reach of mission-critical information
o    Follow-Me Security: Identity-based security assigns access policies to users, enforcing those policies whenever and wherever a network is accessed
o    Follow-Me Applications: Remote access solutions and cellular network integration ensure uninterrupted access to applications as users move
o    Follow-Me Management: Multi-vendor network management provides a single point of control while managing both legacy and new wireless networks from both Aruba and its competitors

The cost, convenience, and security benefits of our unified mobility solutions are fundamentally changing how and where we work. Listed on the NASDAQ and Russell 2000 Index, Aruba is based in Sunnyvale, California, and has operations throughout the Americas, Europe, Middle East, and Asia Pacific regions. To learn more, visit Aruba at http://www.arubanetworks.com.

About BitBand:
BitBand's advanced content delivery solutions over IP broadband networks help Next Generation Service Providers and Telcos realize the Triple Play offering, enabling quick entry into new markets, faster ROI and a safe track to profitable large-scale service. The company's solutions are targeted at large-scale deployments of TV-centric residential subscribers and feature high-scale streaming and robust performance optimized for hybrid and distributed network architectures. BitBand's On Demand IPTV solutions form the most scalable and cost-effective solution existing today for the IPTV environment, including the BitBand ISIS™ automated Video Delivery Network, BitBand Maestro™ Content Distribution and Video Network Management Suite, BitBand Vision™ appliance servers, BitBand On-Line Storage and BitBand Content Management System. To learn more, please visit http://www.bitband.com.

About Verimatrix:
Verimatrix sets the standard for software-based content security and revenue enhancement technologies in pay-TV networks, with a global customer base of telecommunications providers. The Verimatrix Video Content Authority System (VCAS™) offers a suite of next-generation technologies that has been independently-audited and ranked as the global leader in IPTV content protection. Verimatrix customers benefit with most favorable access to premium content, enabling the richest, most versatile viewing experience for their digital video subscribers. For more information on why VCAS is the most widely deployed IPTV content security system with tier one operators, please visit http://www.verimatrix.com.

CONTACTS:
NxTV, Inc.
Hooman Honary
President and CTO
5700 Canoga Ave., Suite 150
Woodland Hills, California 91367
818.227.1225
Email: hhonary @ nxtv.com
http://www.nxtv.com/?campaign=PRWebNxTVPartners06132008

Media Contact:
Julie Keyser-Squires, APR
Softscribe Inc.
julie @ softscribeinc.com
(404)256-5512
http://www.softscribeinc.com

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