New York, NY (PRWEB) June 30, 2012
Expressions Embroidery, a New York City Embroidery Company, has been in business for over 20 years. Handling all types of contract work and providing full service of work from start to finish, this company is one of the largest embroidery companies in New York with over 100 heads of state of the art computerized embroidery machines.
With experience working for major garment manufacturers, promotion companies, financial institutions, various franchises, advertising agencies, restaurants, residential and commercial contractors, famous fashion designers and many more, the internet wasn't perceived as a priority to owner George Hanakis for many years. The referral business is the bread and butter of many successful businesses and Expressions Embroidery relied heavily on this due to their stellar reputation. This worked great but the current economy has shifted much of the embroidery business to overseas where the prices can be more competitive.
"This shift has really effected all the local's business and made me aware that the internet was necessary to be competitive", states Hanakis. Through a strong referral he found Route 72 Systems and decided to take them on to handle his online website and marketing. Hanakis goes on to say, "I liked the marketing methods they talked about and the sample sites they showed were amazing!"
"We always listen to the clients first and then only after taking diligent notes, will we suggest something", states Mark Ramos, SEO Director at Route 72 Systems. "The website is first of course but we have many more things planned for them which we'll be sure to let everyone know about soon", says Ramos. Social media will surely be the next step but for now, check out the brand new Expressions Embroidery website at http://www.embroiderynyc.com/
About Route 72 Systems
James Alamia created Route 72 Systems LLC, spending the last 15 years tweaking and constantly refining the email lists and marketing tactics used by his company. With clients who normally buy email addresses by zip code because it is the popular thing to do but don't understand the best way to use them, Route 72 Systems is about making sure one receives the right results. With strategies to overcome even the most difficult markets, it is not difficult to setup a targeted online marketing campaigns that will get results.