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All Press Releases for April 21, 2008 Subscribe to this News Feed    
 

New Country Crock(R) Omega Plus Offers the Great Taste Your Family Loves with the Omega 3 ALA They Need

New Omega Plus Spread Contains Omega 3 ALA Naturally from Nutritious Oils like Canola and Soybean, is Low in Saturated Fat, and is Non-Hydrogenated

ENGLEWOOD CLIFFS, N.J. (Business Wire EON/PRWEB ) April 21, 2008 -- New Shedd's Spread Country Crock(R) Omega Plus provides American families with a small change that, when combined with other healthy lifestyle changes, can make a big difference. Omega Plus is made with a blend of nutritious oils such as canola and soybean and is an excellent source of Omega 3 alpha-linolenic acid (ALA). It contains 500 mg of Omega 3 ALA per serving, which is 38 percent of the daily value of Omega 3 ALA (1300 mg). Also, Country Crock Omega Plus contains no hydrogenated or partially hydrogenated oils, has 0g trans fat1, and is low in saturated fat. Log on to www.YourFamilyTable.com to learn more.

In conjunction with the debut of their Omega Plus spread, Country Crock is launching a campaign called Small Changes at www.YourFamilyTable.com. The campaign invites people to share the small changes they make to improve their families' health and well-being. With each small change shared, Country Crock Omega Plus will donate a meal to a family in need through America's Second Harvest - The Nation's Food Bank Network2.

News Image Our new Omega Plus is one simple way to give your family what they need along with the same great Country Crock taste they love, said Country Crock Senior Director of Marketing, Keith Bobier.

Soft and spreadable Country Crock Omega Plus contains 500mg of Omega 3 ALA per serving, naturally from nutritious oils like canola and soybean. Country Crock Omega Plus and Omega Plus Light are available now and have a suggested retail price of $2.99 for a 30 oz. tub.

1Omega Plus contains 8g fat (1.5g saturated fat) per serving.

2Country Crock will donate the equivalent amount to secure and distribute one meal (1.28 pounds of food according to the USDA Thrifty Food Plan), up to two million meals.

About Unilever

Unilever's mission is to add vitality to life. We meet everyday needs for nutrition, hygiene and personal care with brands that help people feel good, look good and get more out of life. Each day, around the world, consumers make 160 million decisions to purchase Unilever products.

In the United States, the portfolio includes major brand icons such as: Axe, all, Ben & Jerry's, Bertolli, Breyers, Caress, Country Crock, Degree, Dove personal care products, Hellmann's, Klondike, Knorr, Lipton, Popsicle, Promise, Q-Tips, Skippy, Slim-Fast, Snuggle, Suave, Sunsilk and Vaseline. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than 14,000 people in both the United States and Puerto Rico - generating nearly $11 billion in sales in 2007. For more information, visit www.unileverusa.com.

About America's Second Harvest - The Nation's Food Bank Network

America's Second Harvest The Nation's Food Bank Network is the largest charitable domestic hunger-relief organization in the United States. Through its network of more than 200 member food banks, America's Second Harvest annually provides assistance to more than 25 million people in need, including more than 9 million children and nearly 3 million seniors in all 50 states, the District of Columbia and Puerto Rico. Each year, America's Second Harvest secures and distributes more than 2 billion pounds of food and grocery products to support feeding programs at approximately 50,000 local charitable agencies, including food pantries, soup kitchens, emergency shelters, after-school programs, and Kids Cafes. To learn more, please visit www.secondharvest.org.

Keyword Tags:

amy grant, canola, canola oil, country crock, family, omega 3, omega 3 fatty acids, omega 3 foods, omega plus, small change, soybean, soybean oil

MULTIMEDIA GALLERY

http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5663051

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CONTACT INFORMATION

M. Booth & Associates
Cody Adams, 212-539-3215
codya@mbooth.com

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