Working with strong brands like Monster brings more value to our On Demand advertising platform, not only for our Digital Cable customers, but also for other marketers and publishers of high-value consumer information using Searchlight to reach our millions of viewers across the country.
MAYNARD, Mass. & NEW YORK (PRWEB) October 20, 2008
Monster will be the exclusive provider of job listings on Comcast's Searchlight ad-supported VOD platform, as well as the exclusive sales arm for Monster On Demand. The Monster-branded On Demand channel, located in Comcast's On Demand menu under "Searchlight," also accessible directly at channel 888, will give listings that drive viewers to a co-branded web site http://www.Monsterondemand.com, where they will have the ability to further connect with featured companies and submit resumés.
Monster's employer customers will benefit from an extended reach into approximately 16.5 million* Digital Cable homes, and the ability to reach job seekers at a local level in more than 70 Designated Markets Areas (DMAs). Monster On Demand will utilize Comcast Spotlight's On Demand publishing platform, which quickly and efficiently converts listings into VOD assets.
"Monster continues to seek new and innovative avenues to further connect job seekers and employers," said Mark Stoever, Executive Vice President, Corporate Development and Strategic Alliances, Monster. "Leveraging Comcast's Video On Demand platform will enable us to dramatically extend our reach to tens of millions of potential job seekers, and open a powerful new channel for employers to target job seekers on a highly localized basis. This is just the beginning of what we envision to be a highly-interactive medium, and we look forward to our continued collaboration with Comcast to provide consumers with resources and solutions to improve their lives."
"We are proud to work with an industry leader like Monster in their goal to change the way people look for jobs and the way employers look for people," said Greg O'Brien, Vice President of On Demand Publishing at Comcast Spotlight, the advertising sales division of Comcast Cable. "Working with strong brands like Monster brings more value to our On Demand advertising platform, not only for our Digital Cable customers, but also for other marketers and publishers of high-value consumer information using Searchlight to reach our millions of viewers across the country."
About Monster Worldwide
Monster Worldwide, Inc. (NASDAQ: MNST), parent company of Monster(R), the premier global online employment solution for more than a decade, strives to bring people together to advance their lives. With a local presence in key markets in North America, Europe, and Asia, Monster works for everyone by connecting employers with quality job seekers at all levels and by providing personalized career advice to consumers globally. Through online media sites and services, Monster delivers vast, highly targeted audiences to advertisers. Monster Worldwide is a member of the S&P 500 Index and the NASDAQ 100. To learn more about Monster's industry-leading products and services, visit http://www.monster.com. More information about Monster Worldwide is available at http://corporate.monster.com.
About Comcast Spotlight
Comcast Spotlight, the advertising sales division of Comcast Cable, helps put the power of cable to use for local, regional and national advertisers. It is focused on providing multi-platform marketing solutions to reach audiences most effectively and efficiently. Headquartered in New York with offices throughout the country, Comcast Spotlight has a presence in nearly 90 markets with approximately 30 million owned and represented subscribers. Comcast Spotlight is a trademark of Comcast Cable. For more information, visit http://www.comcastspotlight.com.
*16.5 million Digital Cable customers as of August, 2008.