Integrated Online Marketing Leader Oneupweb Publishes New Franchisor's Guide to Online Marketing
Oneupweb's latest online marketing guide provides franchisors with important terminology, strategies and insights necessary to pull ahead of the competition, expand and prosper in the rapidly changing franchise industry.
Traverse City, MI (Vocus/PRWEB ) October 23, 2007 -- Integrated online marketing leader Oneupweb has created a special introductory guide for franchisors looking to market themselves online. The publication, entitled A Franchisor's Guide to Online Marketing, provides franchisors with important terminology, strategies and insights that can help them prosper in the rapidly changing franchise industry. It can be downloaded free at oneupweb.com/franchisor/index.php.
A Franchisor's Guide to Online Marketing
"The growth of the internet and its unprecedented ability to reach new audiences across borders and cultures presents franchisors with new opportunities and risks," says Oneupweb CEO Lisa Wehr. "Oneupweb has extensive experience successfully guiding franchisors and their trade associations to greater online visibility, and this guide contains many of our insights."
A Franchisor's Guide to Online Marketing is the first of its kind and can be used by both franchisors new to online marketing and those with years of experience. It includes over 125 terms and definitions, as well as important online marketing strategies.
"This guide is just a starting point for franchisors," says Wehr. "The online world is expanding daily, and those franchisors that are prepared to expand with it will successfully pull ahead of the competition and continue to grow worldwide."
To receive a free printed version of A Franchisor's Guide to Online Marketing, contact info@oneupweb.com or call toll free at 877-568-7477. To download the electronic version, visit oneupweb.com/franchisor/index.php.
About Oneupweb:
Oneupweb has been an innovator in online marketing for more than a decade, creating integrated online marketing plans that include natural search engine optimization, paid search marketing, podcast production, social media marketing, usability analysis, website conversion improvement, media placement, and blog marketing. An award-winning firm, Oneupweb was named a 2006 Michigan Top 50 Company to Watch and is the only three-time winner of the prestigious ClickZ Best Search Engine Marketing Vendor Award. CEO, Lisa Wehr, an Ernst & Young Entrepreneur of the Year, has been named to BtoB Magazine's Who's Who List four years and is recognized as a Leader & Innovator by Lawrence Technological University. The company publishes a blog entitled StraightUpSearch.com. Oneupweb is a privately held company located in Traverse City, Michigan. For more information on Oneupweb, please contact 231.922.9277 or visit OneUpWeb.com.
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