Online Furniture Stores Including Factory EStores Expect Housing Rebound to Boost Furniture Industry

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Online Furniture Stores including Factory EStores expect the housing recovery to continue through 2013, leading to a major boost for the furniture industry. Strong recovery in the real estate sector leads to increased demand for furniture.

Factory EStores
Strong housing and construction leads to an increase in furniture demand.

Online furniture stores including Factory EStores expect the housing recovery to continue through 2013, leading to a major boost for the furniture industry. With real estate markets recovering, more demand for furniture and other home decor items will also increase.

“Furniture companies will continue to benefit from the strong rebound of the housing and construction industries. Any time there is an increase in construction it has a direct impact on furniture sales. History has proven that strong housing and construction is directly correlated with strong furniture demand,” states Chris Granwehr, Market Analyst for Factory EStores.

Building permits are also on the rise as the construction industry picks up in 2013. With fewer vacant houses on the market there is an increased need for new developments and homes. These are positive signals for the retail arena and furniture in particular.

Customers are buying furniture this time of year for a variety of reasons in addition to the encouraging housing and construction news. Some people like to redecorate their homes for the new year and often consider replacing new furniture for old and worn-out furniture. Other customers need to buy furniture for their kids they are sending off to college for the spring semester as well as for their children moving out of the household and living on their own.

People also like to surprise their loved ones with a beautiful new comforter for their bed or a new loveseat for Valentine’s Day. There are also the millions of high school and college students who graduate each spring who always appreciate a stylish couch or the enjoyment of a nice pool table for their game room.

Some individuals also conduct serious spring cleaning projects and are eager to replace the old furniture with contemporary furniture. There are many opportunities and reasons for people to buy new furniture in the first couple months of 2013, the signs are very encouraging.

Factory EStores has the web’s premier suite of online furniture stores and has free shipping on most items. There are thousands of home decor items to choose from that can be great gifts for Valentine’s Day, graduation, or to just refresh the interior of a home. To find more information about Factory EStores visit

About Factory EStores:

Factory EStores is an online furniture store that connects consumers directly to the manufacturer of name-brand products, saving them hundreds and thousands of dollars in retailer and distributor markups. The company’s philosophy is based on saving their customers money and hassle by letting them buy direct without membership to any club. The company also provides rebates in the form of Factory Cash Rewards that allows customers to extend their purchases by 3% further for their loyalty. Their tagline “Shop Smarter” really drives it home.

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Will Royall
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