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iovation Co-Founder Appointed as MRC Board Advisor

Device Reputation Innovator Brings Practical Experience and Commitment to Fighting Fraud

PORTLAND, Ore. (Business Wire EON/PRWEB ) March 22, 2007 -- iovation, the device reputation authority for online fraud management and authentication, announced today that Jon Karl, co-founder and senior vice president of business development, was appointed as a Merchant Risk Council Board Advisor. In this position, Mr. Karl will work with online merchants to address fraud and risk issues impacting the growth of the online channel.

The MRC is a well-established organization that is fully committed to providing merchants with practical, best practice approaches that mitigate the risk inherent in online transactions, Karl said. In this role, I plan to share our insight as a provider of solutions that will help win the war.

BWNewsImage513292.jpg iovation pioneered the use of PC reputation technology for online fraud management and multi-factor authentication. iovation Reputation Services®, a Software as a Service (SaaS) family of solutions, links user accounts with PCs and utilizes the reputation of those PCs to guard against online fraud.

The Merchant Risk Council consists of more than 7,800 merchants, vendors, financial institutions and law enforcement agencies. Founding members of the MRC include Apple, Hewlett Packard and Expedia. MRC subscribers share the common goal of protecting and encouraging the thriving online commerce industry by establishing best practices for cyber-fraud prevention. In addition, the MRC works with federal and local law enforcement agencies such as the Federal Bureau of Investigation, Secret Service, the U.S. Department of Justice and the U.S. Postal Inspectors to help catch and prosecute cyber criminals.

Jon brings a fresh new perspective to our Board, said Tom Donlea, executive director for the Merchant Risk Council. The MRC community welcomes Jons practical experience and commitment to fighting online fraud.

Karl is an experienced entrepreneur who co-founded two companies. The first company was an online solutions provider who helped its customers manage significant fraud. iovation provides software solutions for fighting fraud. As a thought leader and industry expert, Karl is a sought-after speaker with more than 18 years of experience in the financial services, marketing and software industries.

About iovation

iovation is the device reputation authority for secure online business. The company provides proven strong authentication and anti-fraud solutions that allow businesses to protect customers, reduce fraud and meet compliance requirements online. The solution links physical devices (PCs) and online accounts and can facilitate the sharing of device reputations among subscribers. In production environments for more than four years, iovation currently manages the reputation of millions of devices, and protects more than 250 million transactions for customers every year.

Legal Notice: All rights reserved. iovation is either a trademark or registered trademark and the iovation logo is a service mark of iovation. Other product or service names mentioned herein are the trademarks of their respective owners.

See the original story at: http://eon.businesswire.com/releases/online/fraud/prweb513292.htm

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CONTACT INFORMATION

MacKenzie Marketing Group
Lisa MacKenzie, 503-225-0725
Mobile: 503-705-3508

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