Quick Hit Drafts Top Picks With VP of Sales and General Counsel

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QUICK HIT, a leading developer of premium, free-to-play online sports game company, hires new executives, including VP, Sales and General Counsel to join its team of industry leaders. Ed Willett and Kelli O'Donnell join from ESPN and Turbine respectively. Three additional senior hires from the games industry also join the team.

The addition of Ed and Kelli rounds out an incredible roster of gaming and sports talent

Quick Hit http://www.quickhit.com, a leading developer of premium, free-to-play online sports games, today announced that it has hired Ed Willett as vice president of sales and Kelli O'Donnell as vice president of legal and general counsel, adding even more veteran players to its championship caliber team. Willett comes to Quick Hit from ESPN, where he has spent the past eight years driving advertising sales and business development; O'Donnell joins Quick Hit from Turbine, where she served as corporate counsel for the online games publisher.

"The addition of Ed and Kelli rounds out an incredible roster of gaming and sports talent," said Quick Hit Founder and CEO, Jeffrey Anderson. "In particular, Ed's background in ad sales, sponsorships and sports marketing makes him an incredible asset as we continue to add top tier advertisers to the launch Quick Hit Football."

While at ESPN, Willett and his team secured more than $150 million in revenue from the best brands in the industry, including Pepsi, Gatorade, Budweiser, Nutrisystem, Remington, and Heinz. Prior to his position at ESPN, he spent 20 years in advertising sales on the publishing side, working at premier newspapers and periodicals like USA Today, Sports Illustrated, Time Inc., and Cond頎ast. Willett received his B.A. from Bucknell and his M.B.A. from the University of Denver.

A seasoned corporate lawyer with nearly a decade of experience, O'Donnell served as Turbine's in-house counsel on various legal matters, including licensor relationships, commercial contracts and intellectual property issues. Prior to Turbine, O'Donnell was in-house counsel at Digitas where she worked on various advertising agency agreements. She also held counsel positions at KB Toys as well as at the law firm of Hutchins, Wheeler & Dittmar. She has her B.A. from The College of William & Mary and her J.D. from Boston College School of Law.

Quick Hit has built a uniquely talented team from across the games and sports industries. They have helped build some of the biggest sports properties in the world and have created some of the biggest console and online games in the business, including the Madden franchise, NCAA Football, NFL2K, NBA 2K, The Lord of the Rings Online, and Dungeons & Dragons Online. In addition to Willett and O'Donnell, the company also recently added a number of other key hires including:

  •     Trevor Stricker, Director of Game Systems - Prior to Quick Hit, Stricker was the founder of Disco Pixel. Before starting that company, he was a lead programmer and designer at Visual Concepts (wholly owned subsidiary of Take-two Interactive) and Sega of Japan, where he delivered highly acclaimed pixel action on titles like NBA 2K, NBA 2K1, NBA 2K2, and All Pro Football.
  •     William Henning, Director of Online Marketing - Henning comes to Quick Hit from UGO Entertainment, a unit of Hearst Corporation. As UGO's Director of Marketing, he oversaw the company's SEO and web analytics divisions and managed an online media budget in excess of $1 million. Prior to UGO, Henning managed the awareness and acquisition efforts at both Law.com and Steamload.com.
  •     Derrick Levy, Senior Game Systems Engineer - Before joining the company, Levy was a Software Engineer at Electronic Arts-Tiburon, where he created technical designs and implemented game-play features for the Madden NFL '06, '07, '08 and '09 titles as well as NCAA Football '07, '08 and '09. Prior to EA, Levy worked at Gearbox Software, Nortel, Arris Interactive and IBM.

Headquartered in the shadow of the world-famous Gillette stadium in Foxboro, Massachusetts, Quick Hit, Inc. ("Quick Hit") is passionately committed to bringing premium, free-to-play, online sports games (link to: http://www.quickhit.com) and entertainment to sports fans of all ages. Quick Hit's products fill a massive void in the sports gaming industry by combining a rich graphical environment, the accessibility of Flash, and the wide appeal of fantasy sports. For more information, visit http://www.QuickHit.com.

Quick Hit, Quick Hit Sports, and the QH logo are trademarks or registered trademarks of Quick Hit, Inc. in the United States or other jurisdictions. All other trademarks are the property of their respective owners.


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