OpenSymmetry Launches Strategy Survey to Help Companies Compare Effectiveness of SPM

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Free survey is the first of its kind to focus on identifying areas of maturity within the four main pillars of SPM.

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Performance. Innovation. Whatever it Takes.

We know that sales leaders in every industry need to be armed with the knowledge to ask the right questions in real time,” said Todd LeBaron, CEO, OpenSymmetry.

OpenSymmetry, a global sales performance management (SPM) consulting firm, has launched the first industry research study that focuses exclusively on helping companies compare the health of their end-to-end SPM processes against industry benchmarks. The 10-minute survey will enable participating companies to better understand how they rank on the SPM maturity spectrum and gain actionable insight into areas needing improvement.

“We know that sales leaders in every industry need to be armed with the knowledge to ask the right questions in real time,” said Todd LeBaron, CEO, OpenSymmetry. “As part of OpenSymmetry’s mission to helping customers optimize their end-to-end sales performance processes, our SPM Strategy Survey is specifically designed to help organizations assess and improve their processes so they can drive greater efficiency and achieve their most aggressive sales goals.”

The SPM Strategy Survey provides participating companies with a series of ‘health check’ questions around their current SPM strategy to determine whether programs need to be fixed, implemented or optimized. After completing the survey, participants will receive their overall SPM Power Rating based on an analysis of how their organization compares with peers across areas such as hiring, onboarding, training and coaching, sales operations, quota and territory management and sales compensation.

The survey is available today at no cost, and can be accessed here. Answers will be kept strictly confidential. Preliminary survey results will be reported in aggregate this June and shared with those who participate before May 31. Final results will be announced in Q4.

A PDF of the questionnaire is also available for assistance in response preparation, however only online submissions will be accepted. Please contact jon.clark(at)opensymmetry(dot)com to receive a copy of the PDF.

SPM Defined
Sales performance management (SPM) helps organizations drive results by streamlining business processes across departments, partners or channels to align sales and performance programs with corporate strategies and changing market conditions. Watch our YouTube video to learn more.

About OpenSymmetry
OpenSymmetry is a global sales performance management (SPM) consulting firm delivering end-to-end performance management solutions consisting of both strategic and technical services that enable customers to transform their sales performance solutions into actionable results.

Founded in 2004, OpenSymmetry is headquartered in Austin, Texas with offices in London, Sydney, Johannesburg, Chennai and Kuala Lumpur. Clients range from SMB to Fortune 500 companies in the Communications, Financial, Health/Life Sciences, and IT/Distribution industries. For more information, please visit

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