OptiMRO Launches Tools of the Trade™ Program to Support Technical Education

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Students and instructors in Technical Education should be able to purchase the quality tools and supplies they need at reasonable prices. OptiMRO's Tools of the Trade™ offers students and instructors the information, resources, discounts, and recognition they, as an integral part of the workforce, deserve.

The growing demand for skilled workers is expected to continue well into the future.

OptiMRO, LLC, Atlanta-based provider of industrial products and services, today announced its Tools of the Trade™ program for Technical Education students and instructors. While in school and for two years after graduation, students can purchase high-quality, commercial grade tools and supplies at substantially discounted prices.

This innovative program allows students to build a set of trade tools that will move with them as they enter the workplace. "Students will leave school prepared with the skills and tools to move directly into the workplace as apprentices, employees, or entrepreneurs!" states Lynn Taillon, Operations Manager with New Horizons Computer Learning Center of Georgia. The OptiMRO Tools of the Trade™ program includes a student recognition award and financial incentives for high achieving students who maintain a GPA of 3.5 or better. Information of all aspects of the Tools of the Trade program and all of OptiMRO's offerings can be found at: http://www.optimro.com

OptiMRO Tools of the Trade™ program works with instructors to customize and offer class- and program-specific tool and supply lists to students. Students who order their supplies with OptiMRO save time and money- no more driving from store to store, trying to decide exactly which tools they need or which products provide the best value. Payment and finance options allow students to purchase full supply lists, make individual purchases, or stagger their buy to get the supplies they need when they need them. OptiMRO maintains records of what each student has from their list and what they still need, and will provide wish lists for holiday and graduation gifts, extending the student discount to family and friends.

OptiMRO supports Technical Education institutions, educators, and students. OptiMRO seeks to build long-term relationships with successful students and faculty, who will become life-long successful customers. In today's economy, Technical Education graduates are more likely to be in the labor force and often earn more than graduates of many more traditional academic programs.

Taillon adds, "The growing demand for skilled workers is expected to continue well into the future." In today's economy supporting the development of skilled workers is essential for the health of the American economy. OptiMRO is excited to be a part of the current and existing success of this essential part of the American workforce.

About OptiMRO:
OptiMRO is an integrated supplier of Maintenance, Repair, and Operations (MRO) and industrial supply products and purchasing solutions. OptiMRO serves businesses, students, government, and homeowners seeking quality tools and supplies at prices typically reserved for big companies with deep products.


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Valerie Schicho
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