Hertz Brings Optimum Rewards Members Great Savings in Time for Peak Driving Season

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Optimum Rewards Members Can Go More Places with Hertz Discounts, Free Upgrades and More

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Optimum Rewards members can drive into spring taking full advantage of six great ways to save with Hertz Rent A Car.

Cablevision Systems Corp. (NYSE: CVC) and Hertz (NYSE:HTZ), the world’s leading general use car rental brand, today announce a new partnership, providing Cablevision’s Optimum Rewards loyalty program members with Hertz Rent A Car discounts and special offers, just in time for summer vacations and peak driving season.

“Optimum Rewards members can drive into spring taking full advantage of six great ways to save with Hertz Rent A Car. We are happy to offer our members these fantastic discounts as well as savings at nearly 600 other merchant locations,” said Gemma Toner, Cablevision senior vice president of marketing and business development. “We help our members navigate the way to fun, and Hertz is a perfect partner in that journey.”

“Hertz is pleased to offer Optimum Rewards members top-of-the line vehicles that make any journey more convenient. Optimum Rewards members will enjoy our wide range of vehicle options, convenient locations and customized NeverLost GPS system,” said Mark P. Frissora, Hertz chairman and chief executive officer. “Like Cablevision, Hertz values its loyal customers, which is why we are giving Optimum Rewards members free membership into the Hertz Gold Plus Rewards program, in addition to various savings options we have exclusively for Optimum Rewards members.”

Optimum Rewards members now receive the following offers through Hertz:

1.    Discounts on daily car rental rates
2.    Discounts on weekend rental rates at the airport
3.    Save on a weekly neighborhood rental rates
4.    Free upgrade on weekly or weekend rental at the airport
5.    Free membership in the Hertz Gold Plus Rewards program through June 30, 2012
6.    Discounts in Europe and all other participating international locations

Hertz’s expansive network of domestic and international rental locations, both on and off airport, make Optimum Rewards members’ journeys easier and more convenient. Hertz provides Optimum Rewards members with a wide variety of quality vehicles perfect for getting around the neighborhood or longer journeys across the country, including specialty vehicles from its Prestige, Adrenaline and Green Traveler collections. Optimum Rewards members now have six different ways to take advantage of special discounts and promotional offers with Hertz Rent A Car, including savings on daily and weekly car rentals, both on and off airport, both here and abroad as well as free car rental upgrades with Hertz.

Operating one of the youngest and most diverse fleets in the industry, Hertz is committed to offering its customers the utmost in speed and ease, coupling technological innovations with personalized service. New initiatives the most flexible and rewarding loyalty program in the industry, Hertz Gold Plus Rewards; the introduction of self service, interactive kiosks; Hertz Carfirmations providing Gold members with mobile alerts that confirm reservations, advise of car make and model as well as the parking lot number prior to rental pick-up; and eReturn mobile receipt capabilities.

Throughout the year, Optimum Rewards members enjoy huge savings at nearly 600 merchant locations where members can eat, shop relax and be entertained, as well as discounted movies tickets every night at all Clearview Cinema locations, opportunities to enter monthly sweepstakes to win exclusive experiences and more. Certain restrictions and blackout dates may apply to movie ticket offers and other program discounts. For complete offer details, terms and conditions of all offers visit http://www.optimumrewards.com.

Optimum Rewards is available to residential customers, with accounts in good standing, who have all three Optimum services -- iO TV® service / Optimum TV with Family Cable and above, Optimum Online® and Optimum Voice®. In addition to the great savings on dining, shopping and entertainment, members also receive an automatic monthly bottom-of-the-bill discount. Customers currently on a promotion will become eligible for the discount at the end of their promotion period. To sign up for Optimum Rewards membership or learn more about the program, please visit http://www.optimumrewards.com or iO channel 909.

Members can follow Optimum Rewards on Facebook and Twitter (@OptimumRewards) to keep up with the latest information on program sweepstakes play-to-win opportunities, benefits and new discounts.

About Cablevision
Cablevision Systems Corporation (NYSE: CVC) is one of the nation's leading media and telecommunications companies. Its cable television operations provide a full suite of advanced communications services that include iO TV® digital television, Optimum Online® high-speed Internet, and Optimum Voice® digital voice, all over state-of-the-art cable systems that pass nearly 6 million households and businesses across the New York tri-state area and throughout four Western states. Cablevision’s telecommunications properties also include its Optimum WiFi® wireless Internet, and its Optimum Lightpath® integrated business communications solutions. Cablevision serves the New York area with compelling local content through News 12 Networks, a local news leader; MSG Varsity, a suite of television and online services covering high school activities; and, Newsday Media Group, a business unit that includes Newsday, Long Island's leading daily newspaper, and amNewYork, the nation's most widely circulated free daily serving New York City. The company also owns and operates Clearview Cinemas throughout the New York tri-state area including the famed Ziegfeld Theatre, a frequent and historic venue for film premieres and events. Additional information about Cablevision is available on the Web at http://www.cablevision.com.

About Hertz
Hertz is the largest worldwide airport general use car rental brand, operating from approximately 8,500 corporate and licensee locations in approximately 150 countries in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the number one airport car rental brand in the U.S. and at 119 major airports in Europe. In addition, the Company has sales and marketing centers in 60 countries which promote Hertz business both within and outside such country. Product and service initiatives such as Hertz Gold Choice, Hertz Gold Plus Rewards®, NeverLost® customized, onboard navigation systems, Sirius XM Satellite Radio, and unique cars and SUVs offered through the Company's Adrenaline Prestige and Green Traveler Collections, set Hertz apart from the competition. In 2008, the Company entered the global car sharing market with its service now referred to as Hertz On Demand which rents cars by the hour and/or by the day, at various locations in the U.S., Canada and Europe. Hertz also operates one of the world's largest equipment rental businesses, Hertz Equipment Rental Corporation, offering a diverse line of rental equipment, from small tools and supplies to earthmoving equipment, as well as new and used equipment for sale, to customers ranging from major industrial companies to local contractors and consumers, from approximately 315 branches in the United States, Canada, China, France, Spain, Italy and Saudi Arabia, as well as through its international licensees. Hertz also owns Donlen Corporation, based in Northbrook, Illinois, which is a leader in providing fleet leasing and management services.

To make car rental reservations or for more information, customers can call their travel agent, or call Hertz toll-free at 1-800-654-3131. Information and reservations are also available on the web at http://www.hertz.com.

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Allison Watters
Cablevision
(516) 803-1249
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