Orange Label Art + Advertising Lands U.S. Bancorp, The Tulsa Rib Company and Pro-Dex Accounts in Single Month: Orange County, Calif. Advertising Agency Adds Three New Accounts to Client Roster During Month of July

Share Article

Orange Label Art + Advertising, formerly Hunter Barth Advertising, one of Orange County, Calif.'s longest-standing privately held advertising agencies, announced today its successful acquisition of three new accounts in just one month. The agency credits its innovative approach to developing Integrated Advertising Platforms for attracting U.S. Bancorp (Office Equipment Finance Services Division), The Tulsa Rib Company and Pro-Dex Inc. as additions to its already impressive client list.

At Orange Label, our team's mission is for our clients to lead their marketplaces with an inspired brand and experience a powerful and growing demand for their respective products and services. Our client-driven approach to advertising sets us apart from other agencies

    "We chose Orange Label Art + Advertising as our agency of record because of their powerful creative strategies, online capabilities and media expertise. We felt we needed to take our company to the next level in terms of marketing strategy and Orange Label has the team to do just that," explained Liz Parker, co-owner of The Tulsa Rib Company.

Since announcing the new Orange Label Art + Advertising (OLAA) brand in March of 2007, OLAA has experienced remarkable growth in the Orange County advertising community.

"At Orange Label, our team's mission is for our clients to lead their marketplaces with an inspired brand and experience a powerful and growing demand for their respective products and services. Our client-driven approach to advertising sets us apart from other agencies," related Rochelle Reiter, co-owner of Orange Label.

Orange Label has plans to direct several primary marketing initiatives for each of its new clients, including an office technology dealer "Bundled Financing Package" rebranding strategy for U.S. Bancorp; web and print campaigns for The Tulsa Rib Company; and a new brand platform for Pro-Dex Inc.

ABOUT ORANGE LABEL ART + ADVERTISING

Orange Label Art + Advertising, formerly Hunter Barth Advertising, is one of Orange County's longest-standing privately held advertising agencies. Founded in 1972, the agency currently represents clients from across the United States, in a broad range of specialties. The agency principals are Wes Phillips, Ian Crockett and Rochelle Reiter. Key differentiators for the company include its 'Orange Exploration' approach to fact-finding, powerful 'View from the Field' research technique, and 'The Juice' different-and-better client branding method. For more information about Orange Label Art + Advertising, visit http://www.OrangeLabelAdvertising.com.

ABOUT U.S. BANCORP

U.S. Bancorp (NYSE:USB), with $223 billion in assets, is the parent company of U.S. Bank, the sixth-largest commercial bank in the United States. The company operates 2,499 banking offices and 4,867 ATMs, and provides a comprehensive line of banking, brokerage, insurance, investment, mortgage, trust and payment services products to consumers, businesses and institutions. For more information, visit U.S. Bancorp on the web at http://www.usbank.com.

ABOUT THE TULSA RIB COMPANY

Tulsa Rib Company was established in 1981 in Orange, Calif. Moving away from its initial fine-dining continental catering, the partners developed their award-winning, delicious ribs for their new restaurant and created their now famous "gourmet barbecue" menu. Today, The Tulsa Rib Company is known as much for its incredible catering as its restaurant's famous menu. The current owner, Steve Parker, has been a partner/owner of The Tulsa Rib Company since its inception. With his background in restaurant management, kitchen and recipe knowledge, vast catering experiences and overall business management expertise, the company is rapidly expanding to meet its growing demand for their delicious food. For more information, visit http://www.tulsarib.com.

ABOUT PRO-DEX INC.

With operations in Santa Ana, Calif. and Beaverton, Ore., Pro-Dex Inc. designs and produces products serving the medical, dental, factory automation and scientific research markets. The Company's strategic focus is to get customers to market faster, at a lower cost and with a higher quality product. Pro-Dex Inc.'s products are found in hospitals, dental offices, medical engineering labs, scientific research facilities and high tech manufacturing operations around the world. Pro-Dex Inc. is a company based on the concept that everything done should create value: value for customers, value for suppliers, value for employees and value for shareholders. For more information, visit http://www.pro-dex.com.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Julia Labosky
Visit website