Outback Chair Company Introduces the Cove: the First Hanging Chair in its New Urban Balance Collection of Rattan Furniture

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Adding a Rattan Line Gives Retailers a New Option for Consumers Who Want to Enjoy the Uniquely Relaxing Feeling of Floating on Air in a Hanging Chair

Outback Chair Company, Inc., manufacturer of the most complete line of remarkably relaxing hanging chairs and hammocks, announced the introduction of the Cove, the first product in its new Urban Balance Collection of rattan furniture. It is woven in all-weather, ultra violet-resistant, outdoor/indoor resin that is durable and maintenance-free. The Cove offers a comfortable and comforting floating alcove that invites you to sit back, cozy up and relax. It comes in a rich, dark chocolate color and is offered with three fashion-forward color options for its pillows: kiwi green, ocean blue and mandarin orange. MSRP: $899.99.

“Most of our hanging chairs and hammocks are made with UV-treated, 600x600 denier polyester fabric. With our new Urban Balance Collection, we are introducing all-weather rattan as a new alternative that will make hanging furniture appealing to even more consumers,” said Jack Bass, president, Outback Chair Company. “Rattan re-defines the hanging furniture category and takes it more upscale at higher price points for our dealers.”

As with real wicker and rattan, air circulates through the weave of the Cove for cool, comfortable seating outdoors in warm weather. Unlike real wicker and rattan, resin rattan holds up against sunlight, rain and dirt. And it does not chip, splinter or rot. The Cove’s pillows are made of quick-drying and easy-to-clean olefin, which is characterized by its light weight, comfortable feel, and resistance to deterioration from sunlight, moisture, perspiration and mildew. Outback Chair backs the Cove with a three-year warranty. The Cove comes complete with hanging hardware. Optional accessories include chair springs and swivels as well as frames for suspending the Cove outside on a patio or deck, out in a garden or by a pool.

Outback Chair Company will display the Cove and other items in its new Urban Balance Collection of resin rattan hanging furniture at the AQUA Show (booth 1062), November 8 - 10, 2006, Mandalay Bay, Las Vegas, Nev. and at the International Pool & Spa Expo (booth 977B), November 29 - December 1, 2006, Las Vegas Convention Center, Las Vegas, Nev.

About Outback Chair Company:

When selecting casual furniture, discerning consumers seek exceptional value: imaginatively designed, well-made furniture that provides genuine comfort at a sensible price. For these consumers, and the retailers who serve them, Outback Chair Company manufactures and distributes the most complete line of remarkably relaxing hanging furniture. Suspended from the ceiling of a porch or swaying gently from a frame out back on a patio, by the pool or in the garden, Outback’s hanging furniture – including chairs, loungers, recliners and hammocks – offers lofty comfort that raises relaxation to serene heights. Founded in 1997, Outback Chair Company (http://www.outbackchair.com) is headquartered in San Diego, Calif.

Product Image:

A high-resolution image of the new Cove from Outback Chair Company is available to members of the media upon request.

Additional Information:

Outback Chair’s online press kit is accessible at http://www.outbackchair.com/press_kits.html. A story backgrounder on specialty retailers’ success with hanging furniture from Outback Chair Company is available to members of the media upon request.

Editorial Appointments:

For assistance in scheduling an editorial appointment with Outback Chair Company at the AQUA Show (booth 1062) or the International Pool & Spa Expo (booth 977B), kindly contact David Aquilina.


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