The role of social media has been greatly acknowledged to influence the buying decision of the fast food consumers.
Portland, Oregon (PRWEB UK) 14 October 2014
Allied Market Research adds a report titled “Global Packaged Food Market (Type, Categories, Confectioneries and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2013 – 2020.” The report is prepared by experts who carry a wide experience and deep insights on the packaged food markets.
Packaging keeps the chemical, biological and physical structure of the food intact by providing convenience, easy handling and safety. Rising food consumption in the fast food chains is the key driving factor for the market. Further, rising awareness about food safety, importance of longer shelf life of the food, increase in the disposable income and change in the life style are fuelling the market growth. Innovative and creative packaging techniques along with customer recognition for food safety would open up opportunities for the market in the future.
However, stricter government regulations and growing counterfeiting activities would hinder the market growth.
Browse complete report with TOC at http://www.alliedmarketresearch.com/packaged-food-market
The role of social media has been greatly acknowledged to influence the buying decision of the fast food consumers.Further, fast foods are available at drug stores, club stores and discounters. Market players such as Heineken and strongbow provide innovative packaging to delight the customers. Additionally, firms such as Coca-Cola use personalization packaging methods to gain the competitive edge over the rivals. They are pitching strongly by building the brand image.
In terms of type, the market is segmented on the basis of ready meals, sauces, spreads, dressings & condiments, snack bars and soup. The category market includes baby food, biscuits, baked goods, bakery, breakfast cereals, canned/preserved food and cheese. The confectioneries segment include chocolate confectionery, chilled processed food, and dried processed food, dairy, drinking milk products, frozen processed food, gum, meal replacement, ice cream, noodles, oils and fats, other dairy and pasta.
Browse all Food & Beverages market reports at http://www.alliedmarketresearch.com/food-&-beverages-market-report
Key players profiled in the market are:-
- Campbell food service co.
- Frito-lay co.
- Heinz foodservice
- Cadbury Schweppes plc
- Nestle SA
- General mills Inc.
- Lotte group
- Asahi breweries ltd
- ConAgra foods Inc.
- Baxter & sons ltd
- Kraft foods Inc.
- Kellogg co
- Campbell soup co.
- Procter & gamble co.
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