We went for a no compromise approach to achieve a highly optimized drawing and painting experience for ArtRage on the iPad
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San Francisco, CA (Vocus) October 14, 2010
Ambient Design Ltd. released ArtRage™ for iPad, which takes the award winning technology of the desktop versions and packages it into a creative, artistic experience tailor-made for the iPad.
ArtRage provides the highly satisfying experience of actually painting with oil or watercolors. It provides oil paints that smear and blend on the canvas, watercolor strokes that merge to create soft, wet gradations, and each different tool interacts on the screen as it would in traditional art studios. The iPad user interface allows artists of all levels to unleash their creativity and to spontaneously draw, sketch, and paint on the iPad in a wide range of artistic styles.
“We went for a no compromise approach to achieve a highly optimized drawing and painting experience for ArtRage on the iPad,” said Andy Bearsley, Ambient Design’s Co-Founder and Technical Director. “ArtRage for iPad gives the user the feel of painting with real paint and wet watercolors, as well as industry-standard blend modes on tools and layers.”
Classically trained artists will readily adapt to the intuitive user interface of digital versions of their tools like pencil, chalk, watercolor and oils, paint tubes, palette knife and airbrush, as well as customizable canvas and paper. Children, K-12 students, and aspiring artists can feel comfortable getting started with painting and drawing with familiar tools. Files can be swapped with desktop versions of ArtRage on Mac and Windows for additional professional features and collaboration.
“The quality of paint representation and ArtRage’s ability to perfectly replicate impasto is uniquely realistic”, said Barbara Lietzow, San Francisco-based painter and visual communications expert. “ArtRage on the iPad allows me to work both in the studio and on the go to further explore new sculptural painting techniques.”
The desktop versions ArtRage 3 Studio and Studio Pro contain all features of the iPad version], along with additional tools such as stencils, rulers, stickers, sticker spray, glitter tools, custom color palettes and more. ArtRage is available on Windows and Macintosh, and it supports Wacom tablets and Interactive White Boards (IWB). ArtRage 3 Studio is also optimized for the new popular Windows 7 multi-touch screens.
“Once you experience ArtRage, you cannot live without it anymore”, says Sarah Brody, Principal at Sarah Brody Design, a Silicon Valley-based, human interface design consultancy. “Now I will never miss an opportunity to express myself artistically with my iPad with ArtRage installed on it. With ArtRage you can almost smell the paint and feel the paper’s texture.”
In addition, photo files can be imported and converted into paint, reworked in oil or watercolor or serve as reference images while drawing. With its image tracing capabilities, ArtRage can select colors automatically for every new stroke. The ArtRage family of software products provides an affordable electronic canvas with a range of tools, colors, and palettes never seen before while maintaining the art studio experience familiar to artists, hobbyists, and casual painters.
ArtRage for iPad is available for US$6.99 at the Apple iTunes Store.
About Ambient Design Ltd.
Ambient Design Ltd. is a New Zealand-based global software development and publishing firm, specializing in creative applications and user interfaces for artists of all ages and all levels of competency: professionals, hobbyists and students. The principals have over 40 years experience in combining complex image processing algorithms with an easily accessible user experience. Ambient Design Ltd. was founded in 2000 by Andy Bearsley and Matt Fox-Wilson, formerly of MetaCreations, the developer of Painter, Bryce and Kai's Power Tools. Ambient Design’s products are available in 12 languages and have been downloaded over 10 million times.
To learn more about Ambient Design and ArtRage and buy the desktop versions of ArtRage, please visit: http://www.artrage.com.
ArtRage, Ambient Design and the BrushMan logo are trademarks of Ambient Design Ltd. All other trademarks are property of their respective owners.