Papa Murphy's Canada Hires Peak To Peak Marketing to Improve Online Presence

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Peak to Peak Marketing, Inc. is proud to announce that the company has been selected by Papa Murphy’s Canada to create the pizza company’s online marketing presence with Google+ Local Pages and Google Adwords. Peak to Peak Marketing specializes in helping businesses achieve local and regional visibility by leveraging a variety of social media and online marketing tools.

Papa Murphy's Pizza

Papa Murphy's Take N Bake

We are excited to increase our engagement with our guests online. - Milo Buckingham

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Peak to Peak Marketing, a small and local business marketing consulting company, is pleased to announce that Papa Murphy’s Canada has chosen the firm to assist in local branding and visibility efforts for the well-known pizza chain. Peak to Peak specializes in search marketing, social media marketing, and local search optimization as well as being a Google Adwords Engage Agency.

Papa Murphy’s is the fifth-largest pizza chain in the North America and a revolutionary in the Take ‘n’ Bake pizza market. Papa Murphy’s currently operates 18 locations in Canada. "We are excited to increase our engagement with our guests online,” explains Milo Buckingham, Field Marketing Manager for Papa Murphy’s Canada. “By working with Peak To Peak Marketing we will be able to reach a much larger audience with relevant, local content and engage new guests to learn about our fantastic brand."

Papa Murphy’s offers custom-made pizzas featuring high-quality, fresh toppings generously layered on pizza dough that is made fresh each morning in each store. By baking Papa Murphy’s pizzas at home, customers get to experience the home-baked aroma of a convenient, delicious meal that the brand is known for. In addition to handmade pizzas, the company offers other take 'n' bake items such as Cheesy Bread, Cinnamon Wheels, and chocolate chip cookie dough. Voted “No. 1-Rated Pizza Chain” by participants in Zagat Survey’s 2010, 2011 & 2012 Fast Food Surveys, Papa Murphy’s is also a four-time recipient of Pizza Today’s “Chain of the Year” award.

"With more consumers looking for restaurants with mobile devices, restaurants need to be found in Google and major citation directories with the content consumers are looking to see such as menus, hours of operation, location and special promotions,” explains Cheryl MacNaughton, President of Peak to Peak Marketing. “We are proud to be creating Papa Murphy's Canada local online marketing presence."

According to New Media Trend Watch, 62% of Canadians are now using Smart Phones. “The mobile phone and tablet have become the go-to devices when searching for businesses and services,” explains MacNaughton. “Restaurants are among the top-searched businesses from mobile devices, so remaining visible in local search is crucial for maintaining and increasing competitive advantage.”

Peak to Peak Marketing specializes in helping businesses effectively harness the power of online marketing to build more visible businesses and attract more customers. For more information about how Peak to Peak Marketing can help businesses achieve better local search results, call the toll-free number in North America at 888-571-5518 or email contact(at)peaktopeakmarketing(dot)net.

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Cheryl MacNaughton

Cheryl MacNaughton
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